Saturday, 7 March 2015

USA FEBRUARY SALES - TOYOTA/LEXUS - Sales are flowing higher each month for these two.

  • Toyota No. 1 brand
  • RAV4 sets new February record
  • Lexus posts fourth consecutive best-ever month
Toyota Motor Sales (TMS), U.S.A., Inc., today reported February 2015 sales of 180,467, an increase of 13.3 percent from February 2014 on a volume basis.  With the same amount of selling days in February 2015 and 2014, sales were up 13.3 percent on a daily selling rate (DSR) basis. 

Toyota division posted February 2015 sales of 157,472 units, up 12.1 percent.   
"The auto industry is off to its best start since 2002 as truck demand continues to rise," said Bill Fay, Toyota division group vice president and general manager. "Toyota light trucks and SUVs, led by RAV4, set a new February record."


Lexus reported February 2015 sales of 22,995 units, a 22 percent increase. 
"February marked the fourth straight month of record new vehicle sales and the seventh straight month of best-ever record pre-owned sales for Lexus dealers," said Jeff Bracken, Lexus group vice president and general manager.  "Just as importantly, Lexus was recognized during the month as the industry's top-ranked brand by both Consumer Reports and J. D. Power and Associates."
February 2015 Highlights:

  • RAV4 up over 33 percent; set February record
  • 4Runner up 37.7 percent
  • Tacoma up 13 percent; posts sales of 12,372 units
  • Corolla posts sales of 27,839 units; up 10 percent
  • Camry sales of 32,942 units, up more than 13 percent
  • Sienna up 48.5 percent
  • Lexus RX up more than 14 percent

*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume

USA FEBRUARY SALES - HONDA/ACURA - A nice 5% rise & new cars to come, expect more growth.

  • Acura trucks set new February benchmark, with a 12.5 percent gain on sales of 8,415
  • Honda Fit sets new February record, rising 81 percent on sales of 5,652 units
  • Honda Pilot has February to remember, with sales up 82.7 percent
American Honda Motor Co., Inc. today reported February Honda and Acura vehicle sales of 105,466 units, an increase of 5.0 percent versus February 2014. Sales of Acura light trucks set a new February record, rising 12.5 percent on sales of 8,415 vehicles. The Honda Division sold 92,474 vehicles in February—an increase of 4.1 percent for the month. The Acura brand posted sales of 12,992 units in February, rising 12.5 percent over the same period last year.

Honda


Honda's remarkable Fit subcompact set another monthly record in February, posting an 81 percent increase over year ago totals. The Pilot again showed considerable sales strength, creating strong momentum as the company prepares for the arrival of the all-new 2016 Pilot this summer. Sales of the best-selling CR-V also rose in February, gaining 7.4 percent vs. the same period last year. Pilot and CR-V pushed Honda light trucks to a total increase of 12.6 percent for the month.



  • Honda Fit easily smashed its previous February record, rising 81 percent on sales of 5,652.
  • Sales of the best-selling Honda CR-V totaled 22,298 units, up 7.4 percent for the month.
  • The Honda Pilot posted one of its best months in the last year with sales up 82.7 percent on sales of 12,629 vehicles.
  • Overall Honda truck sales totaled 43,782 for a gain of 12.6 percent in February.
"Strong February sales of both the sub-compact Fit and our 8-passenger Pilot SUV demonstrate the power of the Honda brand with individual buyers," said Jeff Conrad, Honda division senior vice president and general manager. "Honda is delivering incredible value throughout our product lineup that is resonating with our customers."
Acura


Acura trucks continue to light up the sales charts with RDX setting a new February best just ahead of the launch of the refreshed 2016 model. MDX also sold at near record levels during a transition month as the 2016 model became available at Acura dealers in early February. Combined, the RDX and MDX gave Acura trucks a new February sales record.


TLX sales remain strong, taking important share in the super-competitive mid-luxury sedan segment and spurring overall Acura car sales to 4,577 in February, an increase of 12.7 percent. And the significantly revised 2016 ILX went on sale mid-month, adding new power to a strengthening Acura sedan lineup.
  • RDX captured yet another monthly sales record with 3,862 units sold in February, up 32.7 percent for the month.  
  • MDX maintained a strong pace as America's 3-row luxury SUV sales leader easily surpassed 4,500 units again.
  • RDX and MDX combined for a February record of 8,415 Acura trucks sold in February, an increase of 12.5 percent for the month.
"While bone-chilling winter weather takes its toll on much of the country, Acura sales continue to reflect a strong warming trend," said Mike Accavitti, Acura division senior vice president and general manager. "Our MDX and RDX luxury SUVs remain red hot—with refreshed 2016 models only adding fuel to the fire. And the substantially upgraded 2016 ILX sport sedan now in showrooms nationwide will burn brighter than ever."

USA FEBRUARY SAES - VW - Sales dip a significant 5% over last year, needs to be watched.

  • February sales total 25,710  units
  • The all-new Golf delivered 3,921 units for the month, marking a 141.6  percent increase in sales for the model over the previous February
  • The Golf GTI delivered 1,779  units, a 113%  percent increase
  • Golf R hits showrooms with 362 delivered
  • Jetta sedan delivered 8,320 units for the month
Volkswagen of America, Inc. (VWoA) today reported sales of 25,710 units delivered in February 2015. The all-new Golf continued to find success in the market as the family increased in size. In February, Golf family sales totaled 3,921 units. This marks the best February for the Golf family in 15 years. The much anticipated Golf R hit showrooms mid-month. The Golf Sportwagen will go on sale later this spring.

“We are pleased to see the positive customer and media acceptance of the Golf family as evidenced by the number of prestigious awards the cars have won, such as the Motor Trend Car of the Year and the North American Car of the Year. We look forward to keeping this momentum going with the introduction of the all-new Golf SportWagen later this spring,” said Mark McNabb, chief operating officer, Volkswagen of America.

The Jetta, which was refreshed for the 2015 model year and now has a suite of available driver assistance features, continued to show its strength as a core model, with 10,219 units delivered.

The Touareg, refreshed for 2015, delivered 413 units: 232 of these were TDI® Clean Diesel models, amounting to 56.2 percent of sales.

The Chattanooga-built Passat totaled 6,309 units delivered for the month. The Tiguan delivered 1,819 units.


February 2015 Sales


Feb.15
Feb. 14
Yr/Yr% change
Feb.15  YTD
Feb.14 YTD
Yr/Yr% change
Golf
            1,650
                754

118.8%
            3,690
        
  1,593

131.6%
GTI
            1,779
                893
99.2%
            3,757
           1,758
113.7%
Golf R
               362
                    2
18000.0%
               362
                10
3520.0%
e-Golf
               130
                  -  
          N/A
               311
                 -  
          N/A
Total Golf/GTI/e-Golf
                 3,921
                   1,649
137.8%
                 8,120
                 3,361
141.6%
Jetta Sedan
          10,219
           10,597
-3.6%
          18,539
         19,052
-2.7%
Jetta SportWagen      
               592
             1,311
-54.8%
            1,241
           2,624
-52.7%
Total Jetta
               10,811
                11,908
-9.2%
               19,780
               21,676
-8.7%
Beetle Coupe
            1,262
             1,790
-29.5%
            2,159
           3,074
-29.8%
Beetle Convertible
               640
                911
-29.7%
            1,132
           1,661
-31.8%
Total Beetle
                 1,902
                   2,701
-29.6%
                 3,291
                 4,735
-30.5%
Eos
               118
                197
-40.1%
               274
              380
-27.9%
Passat
            6,309
             6,997
-9.8%
          12,614
         13,233
-4.7%
CC
               417
                964
-56.7%
               948
           1,845
-48.6%
Tiguan
            1,819
             2,019
-9.9%
            3,292
           3,796
-13.3%
Touareg
               413
                448
-7.8%
               895
              992
-9.8%
Routan
                 -  
                229
-100.0%
                 -  
              588
-100.0%
TOTAL
      25,710
         27,112
-5.17%
        49,214
        50,606
-2.75%