Skoda smashes 2012 full year sales with two months to go !

• 2013 year-to-date sales up 19% compared to the UK market, which has increased 10%
• Success means 2012’s total already passed
• 5,641 new ŠKODA registrations during October – up 18.5% on October last year

ŠKODA UK and its retailers are celebrating a record 2013. With 5,641 vehicle registrations during October, it takes the year-to-date (YTD) total to 55,217 – and passes last year’s benchmark of 53,200.

ŠKODA UK’s growth is also outperforming the UK automotive market. Bouncing back after the recession of 2008, the market has expanded by 10% YTD, but the Czech company is up 19%.

Furthermore, ŠKODA UK’s market share is up in October at 3.6% – and 2.8% YTD. The brand’s previous best, in 2012, was 2.6% YTD.

Alasdair Stewart, Brand Director for ŠKODA UK, was thrilled with the news and commented: “With our fresh new design language and expanded model line-up, ŠKODA cars are delivering exactly what our customers want – high quality and reliable motoring at value-for-money prices.”

October’s new car registrations figure of 5,641 is almost 900 units higher than the same month last year. Fleet customers choosing desirable models such as the ŠKODA Superb, new Octavia and Rapid played their part, with corporate registrations up from 1,716 last October to 2,400 this October.