GENEVA - AUDI's sub brand Ducati launches new Diavel superbike,

• New Diavel models with many new features unveiled by Claudio Domenicali (Ducati CEO) during the VW Group Night on the eve of the Geneva Motor Show
• Stunning, Bologna-built sport cruiser boasts enhanced design, comfort and ergonomics and a new, even smoother and higher-performing engine
• New Diavel models to arrive in Ducati stores from April 2014 onwards

The brand new Ducati Diavel made its first public appearance at a special preview presentation in Geneva, during the prestigious Volkswagen Group Night. On the eve of the 84th edition of the International Motor Show of Geneva (running from 6-16 March), Claudio Domenicali (CEO of Ducati Motor Holding) personally unveiled the new model on stage during the important evening, providing a stunning preview of the latest machine to join the Ducati range during 2014.

Having introduced its new range of models at the Milan International EICMA Motorcycle Show in November 2013, Ducati’s latest presentation of the new Diavel now successfully achieves the company’s industrial development plan, which had promised one completely new model (the Monster 1200) and three ‘family-extension’ models: the 899 Panigale, the exclusive 1199 “Superleggera” and now the new Diavel.

Ducati now presents further enhancement of its sport cruiser model, featuring the latest version of the Testastretta 11° DS engine, a new exhaust system and latest technological elements such as the new full-LED headlight, all combining the powerful and assertive personality of the model with the sophisticated styling synonymous with the iconic Ducati brand.

The new Diavel follows the company’s “Performance Redefined” philosophy, using cutting-edge innovation and technology to provide a smoother, safer and more rider-friendly experience, enabling easier access for the ever-increasing number of people who desire the unique thrill of riding a Ducati.

The new machine remains in a class of its own, unique, innovative and bold and a benchmark that continues to attract motorcyclists around the world. Built to have a commanding presence, though lightweight and agile in typical Ducati style, the new Diavel takes the rider/motorcycle relationship to another level in absolute comfort. For connoisseurs of technology, the latest generation Testastretta 11° Dual Spark engine combines with full LED illumination, ABS, Ducati Traction Control and Ducati Riding Modes to deliver a confidence-inspiring superiority, while new styling, 162hp and 205kg* (452lb) of pure Ducati drives a comfortable sport lifestyle previously only dreamt of.

Merging the worlds of power and style is now achieved with convincing precision. A specially engineered 240 section rear tyre combined with Ducati chassis technology serves up mind-blowing handling and lean angles which defy the laws of physics, whether carving through curves or simply cruising the boulevards.

The new Diavel is dressed in stylish Dark Stealth livery, a black trellis frame and black wheels. The Diavel Carbon offers the choice of traditional Ducati Red over Matte Carbon with red frame or the stunning new Star White over Matte Carbon with white frame, both with black, forged wheels by Marchesini, turned and milled to expose the natural aluminium. Both models will start to arrive in Ducati stores around the world from April 2014 onwards.

A full Press Kit of information in English, French, German and Japanese plus high resolution images and video is available on Ducatipress.com here.

Ducati Motor Holding S.p.A – An Audi Group Company

Founded in 1926, Ducati has been producing sport-inspired motorcycles since 1946. Their motorcycles are characterised by “Desmodromic” performance engines, innovative design and avant-garde technology. Covering several market segments, Ducati's range of motorcycles are divided into model families which include: Diavel, Hypermotard, Monster, Multistrada, Streetfighter and Superbike.

These authentic icons of “made in Italy” are sold in over 80 countries around the world, with concentration on the European, North-American and Asia Pacific markets. Ducati competes in both the World Superbike and MotoGP World Championships. In Superbike Ducati has won 17 Manufacturers' titles and 14 Riders' titles and in 2011 passed the historic milestone of 300 race victories. Ducati have participated in MotoGP since 2003, winning both the Manufacturers' and Riders' titles in 2007.