Optima and Soul Lead Sales; All-New 2016 Sorento CUV Now in Showrooms
Kia Motors America (KMA) today reported record March sales of 58,771 vehicles, up 7.3 percent over the same period last year.
Kia’s best-ever first quarter performance was led by the U.S.-built* Optima midsize sedan, iconic Soul, and the all-new 2016 Sorento with 15,485, 12,731 and 10,842 units sold, respectively, while the all-new Sedona continued its sales momentum.
“Our record-setting performance in March contributed to the company’s best-ever first quarter and despite difficult weather in some parts of the country, significant consumer traffic and the popularity of key vehicles like the Optima, Soul and all-new Sorento propelled Kia sales,” said Michael Sprague, executive vice president, sales & marketing, KMA.
“Today at the New York International Auto Show, the company will continue to enhance its product lineup with the global debut of the all-new, passionately designed and obsessively crafted 2016 Optima, which is scheduled to arrive in showrooms later this year.”
MONTH OF MARCH
|
YEAR-TO-DATE
| |||
Model
|
2015
|
2014
|
2015
|
2014
|
Rio
|
2,483
|
3,571
|
5,998
|
9,566
|
Forte
|
7,537
|
7,048
|
19,508
|
17,285
|
Optima
|
15,485
|
16,310
|
36,463
|
37,515
|
Cadenza
|
783
|
868
|
1,806
|
2,495
|
K900
|
88
|
105
|
269
|
105
|
Sportage
|
5,184
|
3,571
|
11,645
|
8,827
|
Sorento
|
10,842
|
8,671
|
26,903
|
23,006
|
Sedona
|
3,638
|
641
|
7,670
|
1,539
|
Soul
|
12,731
|
13,992
|
30,838
|
32,668
|
Total
|
58,771
|
54,777
|
141,100
|
133,006
|
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