USA MAY SALES - JAGUAR LAND ROVER - Jag DOWN (again), LR UP, Jaguar needs new cars now.

• Jaguar Land Rover U.S. May sales increase 13 percent with 6,586 units sold; making this the company's best May retail month since 2006
• Land Rover up 19 percent for the best Land Rover May sales month ever driven by Range Rover and Range Rover Sport
• Sales of the Jaguar XF up 17 percent for the month

Jaguar Land Rover North America today reported May 2015 U.S. sales. Sales for both brands hit 6,586 units, a 13 percent increase from 5,840 units in May 2014.  Land Rover sales reached 5,382 units up 19 percent from 4,536 units in May 2014; Jaguar sales were 1,204 units, down 8 percent from 1,304 units in May 2014.

Year-to-date in 2015, Jaguar Land Rover U.S. sales are up 17 percent from 2014. For the full year 2014, Jaguar Land Rover U.S. sales were up with 67,238 units sold in 2014 compared to 66,962 in 2013. For the full year 2014 the Land Rover brand established an all-time annual high for U.S. sales of 51,465.

"Jaguar Land Rover's world-class products including Range Rover Sport and Jaguar XF continue to resonate in the marketplace and have allowed us to achieve our best May sales results since 2006," said Joe Eberhardt, President

and CEO of Jaguar Land Rover North America. "We are particularly pleased that Land Rover was able to achieve its highest May sales performance ever in the U.S."

U.S. BRAND HIGHLIGHTS

Land Rover

Land Rover hit a new May high with 5,382 total units sold this month as both the Range Rover and Range Rover Sport each had their best ever U.S. May sales. May was the fifth consecutive month in which Land Rover set a new monthly U.S. sales record.   

                               

The Range Rover Sport hit 1,674 units in May, up 12 percent from 1496 units in May, 2014.Range Rover hit 1,516 units in May, increasing 64 percent from 925 units in May, 2014. In its first full month of sales, the Discovery Sport hit 440 units.

For the full year 2014, Land Rover brand U.S. sales reached a new all-time high of 51,465 units. Full year sales were led by the brand volume leader Range Rover Sport with 17,897 sales up 12 percent; Range Rover with 12,830 sales up 5 percent and Range Rover Evoque with 12,440 sales up 9 percent.

Land Rover's 2015 model year line-up new features five models: The 240-hp turbocharged 2.0 liter Land Rover Discovery Sport and Range Rover Evoque; the LR4 powered by a 340-hp supercharged 3.0 liter V6 engine; the Range Rover Sport and Range Rover, available with either a 340-hp supercharged 3.0 liter V6 or 510-hp supercharged 5.0 liter V8 powertrain.

For 16 MY, Land Rover adds two special editions to the Range Rover Sport lineup, the Range Rover Sport HST, available in either a 3.0L Supercharged V6 380hp engine or a 5.0L Supercharged V8 510hp engine with added SVR aero package and the 550-hp Range Rover Sport SVR.

Jaguar

For Jaguar, the brand's sales and volume leader, the XF, was up 17 percent for the month with 488 units sold vs. 416 in May 2014. For the month of May, Jaguar was down 8 percent.  

In 2015, the 16 MY Jaguar F-TYPE is newly available with options of all-wheel drive and a manual transmission and now comes standard with the best warranty and longest scheduled maintenance package of any luxury sports car in the market with five-years or 60,000 miles coverage.

The 2015 Jaguar line-up features four models: The Jaguar XJ luxury sedan, powered by a 340-hp supercharged 3.0 liter V6 in rear-wheel or all-wheel-drive configuration, a 470-hp supercharged 5.0 liter V8 or a 550-hp supercharged 5.0 liter V8 in the XJR model. 

The Jaguar XF sports sedan comes in a number of variations: 240-hp turbocharged four cylinder engine, a 340-hp supercharged 3.0 liter V6 in rear-wheel or all-wheel-drive configurations, a 470-hp supercharged 5.0 liter V8, a 510-hp Supercharged 5.0 liter V8 in the XFR and a 550-hp Supercharged 5.0 liter V8 in the XFR-S. In its final year, the XK coupe and convertible grand touring models are powered by either a 385-hp 5.0 liter V8 or a 510-hp supercharged 5.0 liter V8 in the XKR. 

Jaguar also offers the Jaguar XKR-S coupe and convertible with a 550-hp supercharged 5.0 liter V8.  The new 2016 F-TYPE line-up, F-TYPE Coupe and Convertible, are powered by either a 340-hp supercharged 3.0 liter V6, a 380-hp supercharged 3.0 liter V6 in the F-TYPE S or a 550-hp supercharged 5.0 liter V8 in the F-TYPE R.

At the 2015 New York International Auto Show, Jaguar Land Rover introduced the second generation, new-from-the-ground-up, 16 MY Jaguar XF sedan.  Based on Jaguar's new aluminum-intensive architecture, the new XF will come to market in fall, 2015. 

In 2016 the Jaguar lineup in the U.S. will expand with the addition of the Jaguar XE compact sports sedan and the Jaguar F-PACE performance crossover.