USA SALES AUGUST - MAZDA - the refreshed brand sees a downturn in USA Sales for August.

Mazda North American Operations (MNAO) today reported August U.S. sales of 29,938 vehicles, representing a decrease of 4.4 percent versus last year. Year-to-date (YTD), Mazda has sold 216,091 vehicles.

Key August 2015 sales notes:

• Fluctuating global financial markets, in combination with an absent Labor Day selling weekend, resulted in decreased YOY sales.
• MX-5 had its best August since 2006 (1,451 units) with 1,344 vehicles, an increase of 254.6 percent YOY (379 in August 2014). This is the first whole month of sales for the all-new 2016 MX-5.
• Mazda's all-new CX-3 sold 698 vehicles. It began arriving in dealers in mid-August.
• Mazda CX-5 had its second-best August with 10,033 vehicles sold.
• Mazda3 sales in August 2015 achieved 10,161 vehicles.
• August Mazda6 sales reached 5,402 units.
• Mazda's outstanding sixth-generation vehicles (Mazda3, Mazda6, MX-5, CX-3 and CX-5) have combined YTD sales up 6.4 percent.
• As the company's sixth-generation of vehicle sales grow so does SKYACTIV^® TECHNOLOGY. Mazda's no-compromise solution to driving performance and fuel efficiency has proven to be an affordable and beneficial solution for consumers. In August 2015, 89.4 percent of Mazdas sold were equipped with SKYACTIV TECHNOLOGY.
• Mazda reported Certified Pre-Owned (CPO) August sales of 3,296 vehicles, down 26.0 percent YOY.

Mazda Motor de Mexico (MMdM) reported August sales of 4,571 vehicles, up 28.0 percent versus last year, making it the best August in MMdM history and the 31^st consecutive month of YOY growth. Year-to-date sales for MMdM are up 43.0 percent with 35,000 vehicles sold.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.  

		Month-To-Date							Year-To-Date
		August		August		%		% MTD	August		August		%		% YTD
		2015		2014		Change		DSR	2015		2014		Change		DSR
Mazda2		5		1,080		(99.5)%		(99.5)%	288		11,112		(97.4)%		(97.4)%
Mazda3		10,161		10,871		(6.5)%		(2.9)%	74,543		72,400		3.0%		3.0%
Mazda5		542		724		(25.1)%		(22.3)%	7,377		9,486		(22.2)%		(22.2)%
Mazda6		5,402		5,631		(4.1)%		(0.4)%	42,550		37,598		13.2%		13.2%
MX-5 Miata		1,344		379		254.6%		268.3%	5,128		3,441		49.0%		49.0%
RX-8				-		N/A		N/A	-		-		N/A		N/A
CX-3		698				N/A		N/A	698		-		N/A		N/A
CX-5		10,033		10,709		(6.3)%		(2.7)%	72,906		70,093		4.0%		4.0%
CX-7		-				N/A		N/A	-		1		(100.0)%		(100.0)%
CX-9		1,753		1,911		(8.3)%		(4.7)%	12,601		12,842		(1.9)%		(1.9)%
Tribute		-		-		N/A		N/A	-		-		N/A		N/A
Total Vehicles
CARS		17,454		18,685		(6.6)%		(3.0)%	129,886		134,037		(3.1)%		(3.1)%
TRUCKS		12,484		12,620		(1.1)%		2.7%	86,205		82,936		3.9%		3.9%
TOTAL		29,938		31,305		(4.4)%		(0.7)%	216,091		216,973		(0.4)%		(0.4)%
MEMO:
IMPORT CAR		17,452		18,685		(6.6)%			129,880		134,031		(3.1)%
IMPORT TRUCK		11,786		12,620		(6.6)%			86,205		82,936		3.9%
IMPORT TOTAL		29,238		31,305		(6.6)%			216,085		216,967		(0.4)%
Selling Days		26		27					206		206