Monday, 30 November 2015

Honda to increase the cost of its model range by, an average of 2.3%, one of the largest increases of recent times.


Honda UK has today announced a price rise for its car range.  Coming into effect from 1st December for the HR-V and from 4th January 2016 for the Civic hatchback, Civic Tourer, CR-V and Jazz, prices are set to rise 2.3% on average across the line up.



With pricing for the Japanese automakers products remaining largely unchanged since January 2014, Honda was keen to stress the market has moved substantially since then with one competitor increasing prices 3% in the last 12 months alone.

Philip Crossman, Managing Director of Honda UK, commented: “In the wider context we must ensure industry price competitiveness.  To achieve this we have undertaken a comprehensive review of our product pricing over the last three years to understand where Honda sits in comparison to our main competitors and have determined that we need to raise prices accordingly.”

At launch the new Jazz had a slight price decrease, with prices not rising since January ’14.  Prices for the SE and EX Jazz will rise by 2.3% on average while the entry model remains the same at £13,495.  

The CR-V had a slight price increase at the start of this year when the mid-life model change occurred; from January 2016, prices will rise by 1.9% starting at £22,770 for the 2.0 S i-VTEC 2WD.

The Civic Hatchback and Civic Tourer will see a price rise of 2.3% having not seen a rise since January ’14.  Indeed the mid-life model change saw a price decrease of up to £1,500 across the range.  The 1.4 S i-VTEC entry model will now start at £16,470.

Pricing for the HR-V, which launched in September this year, will rise by 4.4% on average with the 1.5 i-VTEC S starting at £18,495 to be more in line with competitive prices.

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