Sunday, 8 November 2015

WORLDWIDE SALES OCTOBER - CADILLAC - The Luxury US brand continues to grow around the globe.

DOUBLE-DIGIT INCREASES IN ALL LARGE MARKETS DRIVE GROWTH
With substantial gains in its top four markets, Cadillac global sales increased 16.9 percent in October to 23,250 units.  U.S. sales rose 13 percent, and the brand’s sales grew in China (23.4 percent) Canada (46.5 percent) and the Middle East (15.3 percent).

NEW MODELS COMING

“Cadillac’s increasing product substance and disciplined brand and marketplace strategies are building momentum,” said Cadillac President Johan de Nysschen. “The expansion continues in the months to come with the launch of both the first-ever CT6 at the top of our car range, and the first-ever XT5 crossover in the luxury market’s strongest segment.” 
The SRX Crossover increased 46 percent for the month. In November, Cadillac debuts the SRX’s successor, the upcoming 2017 XT5, at auto shows in Dubai and Los Angeles.  Slated to launch in the first half of 2016 and featuring new design and technology throughout, the XT5 is well positioned to exploit the strong global demand for mid-size luxury crossover vehicles.
Cadillac’s ATS product line increased 29.5 percent in October, and the Escalade increased 44.2 percent 
Total Cadillac sales globally are up 4.5 percent for the year to date.
Cadillac sales in key regions appear in the table below. 
GLOBAL SALES BY PRODUCT LINE




Oct-15
Oct-14
%Change
YTD-15
YTD-14
% Change
ATS
5,454
4,213
29.5
48,917
37,301
31.1
CTS
1,878
3,263
(42.4)
18,491
28,532
(35.2)
ELR
82
157
(47.8)
847
1,073
(21.1)
Escalade
3,762
2,608
44.2
33,375
26,330
26.8
SRX
8,490
5,814
46.0
81,794
74,041
10.5
XTS
3,581
3,834
(6.6)
38,800
45,364
(14.5)
Others
3
2
(50.0)
42
19
212.1
Total
23,250
19,891
16.9
222,266
212,660
4.5







GLOBAL SALES BY COUNTRY




Oct-15
Oct-14
 %Change
YTD-15
YTD-14
% Change
United States
15,391
13,615
13.0
141,090
141,452
(0.3)
China
5,757
4,666
23.4
62,630
55,272
13.3
Canada
1,162
793
46.5
10,094
8,567
17.8
Middle East
505
438
15.3
4,306
3,556
21.1
Mexico
130
117
11.1
1,401
1,130
24.0
EU & Russia
198
130
52.3
1,260
1,358
(7.2)
ROW
107
132
(18.9)
1,485
1,325
12.1
Total
23,250
19,891
16.9
222,266
212.660
4.5

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