Tuesday, 5 April 2016

USA SALES MARCH - Mazda sees nearly 30% decline in sales for March, and 17.25 down for the 1st Quarter.

- 2016 Mazda MX-5 Miata Continues Hot Streak with Its Best March Since 2008 -
Mazda North American Operations (MNAO) today reported March U.S. sales of 23,396 vehicles, representing a decrease of 27.2 percent versus last year. Year-to-date sales through March are down 17.2 percent versus last year, with 64,643 vehicles sold.

Key March sales notes:
  • The World Car of the Year-winning 2016 MX-5 continues to sell at a brisk pace with a 104.9-percent YOY increase and the best March for MX-5 since 2008.
  • In its seventh full month of sales, Mazda CX-3 enjoyed its second-best sales month ever with 1,748 units sold.
  • With class-leading EPA-estimated fuel economy and a starting MSRP of $31,520, the all-new
  • 2016 CX-9 three-row crossover SUV is set to go on sale early this summer. Inventory for outgoing 2015 CX-9 vehicles is nearly sold out across the U.S.
  • Mazda reported Certified Pre-Owned (CPO) March sales of 3,523 vehicles, down 11 percent YOY.
Mazda Motor de Mexico (MMdM) reported March sales of 4,055 vehicles, down 8.0 percent versus last year. Year-to-date sales for MMdM are up 12.0 percent with 14,044 vehicles sold.

 
Month-To-DateYear-To-Date
MarchMarch%% MTDMarchMarch%% YTD
20162015ChangeDSR20162015ChangeDSR
Mazda2-36(100.0)%(100.0)%-228(100.0)%(100.0)%
Mazda37,30710,534(30.6)%(35.8)%22,13327,304(18.9)%(18.9)%
Mazda5751,063(92.9)%(93.5)%2054,003(94.9)%(94.9)%
Mazda64,0947,568(45.9)%(49.9)%10,28316,398(37.3)%(37.3)%
MX-5 Miata1,090532104.9%89.7%2,4091,38174.4%74.4%
CX-31,748-N/AN/A4,916-N/AN/A
CX-58,96510,899(17.7)%(23.8)%23,60724,293(2.8)%(2.8)%
CX-91171,489(92.1)%(92.7)%1,0904,435(75.4)%(75.4)%
Total Vehicles
CARS12,56619,733(36.3)%(41.0)%35,03049,314(29.0)%(29.0)%
TRUCKS10,83012,388(12.6)%(19.1)%29,61328,7283.1%3.1%
TOTAL23,39632,121(27.2)%(32.6)%64,64378,042(17.2)%(17.2)%
Selling Days27257575

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