USA SALES FEBRUARY - KIA - Even with an all new car, sales are seriously down on the month.

Best-Ever February Sales for the Forte Family of Compact Cars

Kia Motors America today announced February sales of 42,673 units, led by the Optima midsize sedan with 8,892 units sold. The month also saw the best February sales performance in company history for the Forte family of compact cars, and 2,143 units of the all-new Niro crossoverⁱ sold in its first full month of availability.

Although the brand had its best ever February for the Forte family and the Niro posted significant numbers in the month, it has to be noted that Kia US still posted sales of over 7,000 units lower than a year ago, and thats a number that the brand can not sustain for long before it becomes a major issue.

	MONTH OF FEBRUARY		YEAR-TO-DATE
Model	2017	2016	2017	2016
Rio	840	1,461	1,826	2,891
Forte	8,506	8,187	14,773	13,516
Optima	8,892	9,630	16,741	18,043
Cadenza	372	585	688	959
K900	31	83	65	151
Niro	2,143	N/A	2,185	N/A
Sportage	5,231	5,860	9,854	10,663
Sorento	6,845	8,101	13,024	14,796
Sedona	2,111	3,988	3,649	5,990
Soul	7,702	11,842	15,494	21,033
Total	42,673	49,737	78,299	88,042