Multi-talented Ateca to achieve stunning and class-leading RV of up to 59% after three years/30,000 miles, according to CAP.

• Multi-talented Ateca to achieve stunning and class-leading RV of up to 59% after three years/30,000 miles, according to CAP
• Stylish Ateca range achieves average forecast RV of 52.6%, rivalling some of the most prestigious brands on the market 
• Impressive RV forecast, means equally strong UK finance offers for Ateca. PCP available from just £299 per month (36 month/10,000 miles per annum agreement. 4.9% APR representative)
• Award-winning Ateca delivers low running costs, backed up by confirmed emissions of as low as 113 g/km CO₂ and MPG of up to 65.7 (combined cycle)
• Class-leading connectivity and technology, including award-winning SEAT Full Link and Wireless Charger, plus Rear Cross Traffic Alert and Top View Camera. Plus, capacious boot space of up to 510 litres
• Keen pricing starts at £17,990 in the UK; order book open now ahead of official launch on 9^thSeptember

SEAT’s brand new Ateca SUV is already basking in the glory of its first award, even before it’s landed in showrooms. Now, it’s revelling in the limelight as the best performing SEAT model in history for a residual value (RV) forecast from leading industry experts, CAP.

Automotive data expert, CAP, has announced that the new SEAT Ateca, the Barcelona-based brand’s first SUV, is anticipated to deliver exceptional residual values that are either best, or podium ranking, depending on trim level and engine. The 1.0 TSI S, for example, is set to retain a stunning 59 per cent after three years/30,000 miles.

The SEAT Ateca already delivers on a whole host of levels, whether it’s comfort, quality, style, technology, let alone value-for-money. Now, its low running cost argument becomes even more compelling, with an impressive 52.6% of its value on average across the range after three years/30,000 miles.

The outcome of CAP’s forecasting comes as the Ateca is already drawing plenty of plaudits from the motoring press with various five-star verdicts, as well as achieving the highest possible score in the Euro NCAP safety test programme, with particularly strong adult and child passenger safety.

Underlining the Ateca’s impressive running cost credentials is its official CO₂ emissions and fuel consumption figures; with up to 65.7 miles per gallon on the combined cycle in 1.6 TDI 115 PS manual guise, while emitting just 113 grams per kilometre of CO₂. The entry-level petrol engine is a turbocharged 1.0-litre three-cylinder TSI unit, which also produces 115 PS, offering combined fuel economy of 54.3 mpg and CO₂ emissions of just 119 g/km in ‘S’ trim. Even the powerful 2.0 TDI 150 PS 4Drive (four-wheel-drive) XCELLENCE manual can achieve 55.4 mpg and emits just 129 g/km of CO₂.

SEAT UK Director, Richard Harrison, commented, “The news for Ateca just keeps getting better and better. Only two weeks ago, it was named Best Crossover in the Auto Express New Car Awards 2016, and now we’re celebrating an RV forecast just shy of 60%. Mind you, it really is a great all-round proposition, with substance to back up its undeniable style. That probably goes a long way to explaining why it’s already generating the highest level of interest we’ve ever seen for a new SEAT model in the UK.”

As if the odds were not already stacked in the SEAT Ateca’s favour, with such strong predicted RVs, the Spanish marque has also launched an exciting series of UK finance offers for its latest model, with pricing from as little as £279 per month, based on SE 1.6 TDI 115PS, 36 month, 10,000 mile per annum agreement – without metallic paint

Solutions Personal Contract Plan* representative example for Ateca SE 1.6 TDI 115PS (including metallic paint) subject to a 36 month/10,000 mile per annum agreement:

Duration	36 months
APR (representative)	4.9%
35 monthly payments of	£299
Customer deposit	£3,299
Option to purchase fee*/acceptance fee**	£10/£0
OTR price (retail)	£22,475
Optional final payment	£10,855.06
Total amount payable by customer	£24,629.06
Amount of credit	£19,176

Ahead of launch on 9 September 2016, five SEAT Atecas have set off on a tour of every SEAT UK showroom for exclusive preview events.

• Ahead of launch on 9 September 2016, five SEAT Atecas have set off on a tour of every SEAT UK showroom for exclusive preview events
• Ateca has already generated huge customer interest (more than 13,000 customer enquiries) and collected its first award (Auto Express magazine 2016 “Best Crossover”), even before launch
• Extensive model range includes four trim levels, 4Drive all-wheel-drive versions, five diesel and petrol engines from 115 to 190 PS,  plus extensive comfort, style and tech options and accessories

UK consumer interest in its new Ateca is already higher than for any other car in its history, so to boost it even further, SEAT is dispatching a fleet of its new SUV on a far-reaching tour.

Ahead of its showroom launch on 9 September, several SEAT Atecas, one of this year’s most eagerly-awaited new cars, will be travelling the length and breadth of the UK. Between now and 15 August, five range-topping XCELLENCE versions will be pit-stopping at every dealership. From Aberdeen and Carlisle in the north, to Llandudno in the West, right down to Poole in the South.

Giving potential buyers their first chance to get up close and personal with SEAT’s first SUV, and on the back of its first award, “Best Crossover” in Auto Express magazine’s 2016 New Car Awards, the Barcelona-based marque will be looking to translate its sizeable customer enquiry bank (over 13,000) into firm orders.

Speaking about the ambitious tour, Steve Catlin, Head of Sales Operations, SEAT UK, said: “There has been a tremendous buzz about the Ateca, even before the British public have been able to see or drive it, so we are sure that having it on display in every showroom will generate huge interest. There is a lot to be excited about, as our first SUV delivers on every front – cool styling, great performance, excellent equipment, quality, practicality and technology. And, crucially, superb value-for-money.”

The new SEAT Ateca comes comprehensively equipped, so the display cars will reflect the hi-tech and upmarket approach with full LED headlamps, KESSY (keyless entry and stop/start), leather upholstery, plus, chrome-finished roof rails and ambient LED interior lighting with a choice of colours. They will also be showcasing some of the myriad attractive and useful options available. Among them are eye-catching bi-colour alloy wheels, Top View Camera, Blind Spot Monitor and Rear Cross Traffic Alert to help with safe manoeuvring and an electric tailgate with “virtual pedal” operation to help with those laden down with bags.

True to SEAT’s “Technology to Enjoy” ethos, the Ateca offers a comprehensive array of tech features for information, entertainment and connectivity on the move, all operated with ease using touchscreen controls. There is also SEAT Drive Profile, which lets the driver choose from different modes to adapt vehicle performance and settings to suit the conditions or personal preference, including snow and off-road modes on 4Drive models.

Rounding off the appeal of the new SEAT Ateca is its top five-star rating, announced recently by Euro NCAP. Testament to its all-round safety excellence, every model in the range comes with a high-tech safety package as standard, including sophisticated driver assistance systems designed to help prevent accidents, as well as minimising the consequences if an impact does occur.

The model-line-up for the UK includes both two-wheel and 4Drive all-wheel drive versions. There is a choice of two petrol turbo and three turbodiesel engines across a power range from 115 to 190 PS, with combined fuel economy of up to 65.7 mpg and CO₂ emissions from 113 g/km. According to engine, customers can also choose between six-speed manual and SEAT’s smooth DSG automatic transmission.

Four trim levels and a wide selection of optional extras and accessories add to the breadth of choice on offer. On-the-road prices for SEAT Ateca start at just £17,990, with order books open now.

Pricing and specification for the All-New first Edition SEAT Ataca has been announced ahead of it's launch.

• Following successful online crowd sourcing data competition, with close to 13,000 entries, SEAT UK has confirmed pricing and specification for new Ateca First Edition
• Exclusivity guaranteed with only 200 Ateca First Edition models destined for UK
• Online “lifestyle configurator” highlighted most popular Brit specification choices as 18-inch bi-colour alloy wheels, satellite-navigation system with eight-inch touchscreen, Keyless Enter & Go (KESSY), electric tailgate with virtual pedal for opening and closing, rear parking sensors with rear-view camera, dark-tinted rear windows, black roof rails and window surrounds
• First Edition competitively priced at £21,995 (1.0 TSI) and £24,305 (1.6 TDI), with over £3,500 more equipment than SE upon which it is based, offers customer saving of £1,100
• Ateca First Edition available with two engines: 1.0 TSI 115PS and 1.6 TDI 115 PS
• Pre-orders for Ateca range, including new First Edition, being taken from 1^st June 2016, ahead of UK showroom launch on 9th September

Following the huge success of its latest UK marketing initiative to tap into the British psyche and discover the perfect recipe for a compact SUV, SEAT is now able to confirm pricing and specification for its new Ateca First Edition.

Created purely as a one-off launch trim level, exclusivity for the extremely well-specified and striking First Edition is assured, with just 200 examples destined for UK retail buyers.

SEAT has taken its time with its first-ever SUV, to create what it believes is the best car of its ilk to live with everyday. So, in an effort to match Ateca to the needs of British buyers as closely as possible, it ran an online ‘lifestyle configurator’ on its website, to seek crowd-sourced information upon which to base an ideal specification.

Smashing its internal forecasts and no doubt testament to the growing buzz surrounding Ateca, over the course of six weeks  close to 13,000 Brits took part in the competition, which included a top prize of an all-expenses paid family trip to Barcelona, SEAT’s home city.

Responding to a series of seven questions about their lifestyles and character, with 192 possible outcomes, the online system then generated an Ateca version to suit their specific needs. The most popular proved to be ‘Horizon Chaser’. Translating it into a UK production car has led to the following items of standard equipment being included: 18-inch bi-colour alloy wheels, satellite-navigation system with an eight-inch touchscreen, Keyless entry (KESSY), electric tailgate with virtual pedal, rear parking sensors with rear view camera, dark-tinted rear windows, black roof rails and window surrounds.

Slotting into the Ateca range above SE and below the flagship XCELLENCE, the high-spec new First Edition offers more than £3,500 of additional equipment over the former, saving customers over £1,100.   

The First Edition is available in two engines,1.0 TSI 115PS and 1.6 TDI 115 PS,  and is competitively priced at £21,995 and £24,305 respectively. It comes in a choice of three colours, Nevada White, Rodium Grey and Samoa Orange.

Priced from £17,990, the eagerly-awaited Ateca range will be available to pre-order from 1^st June 2016, ahead of official showroom launch on 9th September.