Harrods of Knightsbridge and Aston Martin, the best of both in one window display.

Shoppers in London’s Knightsbridge are to be treated to the sight of a very special Aston Martin window display consisting of a DB11, V12 Vantage S and Vanquish S in iconic British store, Harrods.

The three stunning Aston Martin sports cars will take over the storefront of the world’s most famous luxury department store in a month-long celebration of the British Heritage of Aston Martin.

The DB11, the first product launched under the company’s ‘Second Century’ plan, is the bold new figurehead of the illustrious ‘DB’ bloodline and an authentic, dynamic sporting GT in the finest Aston Martin tradition.

Also on display, the Aston Martin V12 Vantage S, the aggressively styled V12 Vantage is an unprecedented engineering achievement. Combining a V12 engine with the luxury marques lightest sports-car in a package of pure aggression, creating Aston Martins most visceral driving experience.

The brand new Vanquish S, the ultimate Super GT completes the display. With sharper styling, greater potency and increased athleticism defining this latest evolution of the renowned Vanquish model line.

Finished in red, white and blue paint finishes from the exquisite Aston Martin paint pallet, celebrates the British theme with the sports cars incorporating the colours of the renowned Union Jack.

Aston Martin Executive Vice President and Chief Creative Officer Marek Reichman said: “Harrods is one of the world’s most trusted luxury brands and we are delighted to join forces with them to create this unique display.”

Specialists from Aston Martin headquarters will be available throughout the exhibition, providing visitors with an opportunity to discover more about the Aston Martin product range. Both the window display and exhibition area will remain in place until 25^th March 2017.

Aston Martin has installed three stunning cars, The DB5, DB10 and DB9 GT in Harrods window for all to dream over.

As the Christmas displays disappear, shoppers in London’s Knightsbridge are to be treated to the sight of a very special Aston Martin window display in Harrods, the world’s most famous luxury department store.

Three stunning Aston Martin sports cars will take over the iconic Harrods storefront in a month-long celebration of the British marques’ ‘DB’ nameplate. 

Since their debut in the early 1950s, the ‘DB’ models offered by Aston Martin – named after Sir David Brown who bought Aston Martin in 1947 – have been synonymous with sophisticated grand touring and thrilling sports car performance.

Taking pride of place is the Aston Martin DB10, the car that was built specifically for James Bond. 

Aston Martin has been associated with the James Bond franchise for over 50 years, with the DB10 exclusively designed, engineered and hand crafted for the latest Bond film, Spectre. Bond fans will get another chance to enjoy Spectre with the Blu-ray™ and DVD release on 22 February.

Also on display, the DB9 GT – the luxury British sports car maker’s most compelling production ‘DB’ to date. Designed to offer the best of what DB9 can be, this new model delivers world-class grand touring and hand-built excellence.

Finally, the Aston Martin DB5, arguably the most famous ‘DB’ of them all is also on display. Revealed in 1963, the car set the benchmark for all the DBs that followed, with its iconic design language and substantial improvements in performance.

Aston Martin Chief Creative Officer Marek Reichman said: “Harrods is one of the world’s most trusted luxury brands and we are delighted to join forces with them to create this rather unique display in tribute to our most famous nameplate.”

Specialists from Aston Martin headquarters will be available throughout the exhibition, providing visitors with an opportunity to discover more about the Aston Martin product range and the brand’s recently launched AM37 yacht, created in partnership with Quintessence Yachts. Both the window display and exhibition area will remain in place until 28 January.