Aston Martin continues worldwide expansion with a new dealership in Jakarta

Aston Martin is continuing its confident global expansion with the opening of the luxury British sports car brand’s first dealership in the Indonesian capital, Jakarta.

Created in partnership with PT Pesona Intan Abadi, the impressive new two storey showroom is conveniently situated in the prime location of Jalan H.O.S Cokroaminoto 70, Menteng, Central Jakarta.  Set to open to customers in April 2015, the new showroom capitalises, too, on a healthy rise in interest in the High Luxury Sports (HLS) sector in Asia.

Welcoming the announcement of the new dealership in Jakarta, Aston Martin Global Sales Director Christian Marti said: “I'm very happy that we are able to develop this stunning new facility in Indonesia.

“Offering the highest levels of sales and aftersales service to our owners around the world is fundamental for our business, and I'm very pleased that we have been able to add further dealer coverage in this key region.”

The latest Aston Martin showroom is fully-equipped for new and pre-owned sales. Located in the center of Jakarta’s most exclusive neighbourhood,the showroom will display examples of the company’s model line-up.

The standalone facility in Jakarta features a luxurious reception area and new car showroom sporting Aston Martin’s distinctive and elegant corporate identity. The showroom itself is carefully designed and decorated in Aston Martin’s international standard to give customers a truly unique and comprehensive luxury experience.

Mr Joerg Kelling of PT Pesona Intan Abadi said: “Jakarta, and Indonesia as a whole, represents an excellent opportunity for Aston Martin as this iconic brand continues its programme of global growth. Our superb new showroom brings the brand to a wide audience in the HLS segment here.”

Aston Martin Asia Pacific Regional Director Patrik Nilsson said: “This globally-renowned British luxury sports car maker offers its strongest product line-up ever, with more exciting cars on the way, and we are looking forward to continuing the brand’s worldwide growth and development in Jakarta.”

Aston Martin is a modern, exclusive sports car company with a unique heritage instantly recognised around the world. In 2013 the marque celebrated its first 100 years in business with an exceptional year-long ‘birthday party’ that included high profile lifestyle events and international celebrations right around the globe. Today it has 155 dealers in 45 countries worldwide and within the last few weeks has launched two exclusive new models, the Vantage GT3 special edition and the extreme Aston Martin Vulcan track car.

Datsun to produce a new model for Indionesia

• Datsun continues to unveil models developed for its key launch markets and introduces a second all-new car, developed for Indonesia - Datsun GO+
• Datsun confirms the introduction of another new model - Datsun GO to Indonesia in 2014
• Both distinctive and practical Datsun GO+ and agile Datsun GO will be priced below 100 Million Indonesian rupiah
• Datsun GO+ will create an all-new segment in Indonesia, being the only model with three rows of seats in this price range
• Both cars will be produced at Nissan Motor plant in Purwakarta, Indonesia

The Datsun brand is expanding its global footprint rapidly with today's world premiere of the all-new Datsun GO+ in Jakarta. Datsun also confirmed that the Datsun GO hatchback will become the second product in the brand's Indonesian range from 2014, with specific tailoring for the needs of Indonesian customers. Today's world premiere represents the Datsun model line-up debut in Indonesia.

"With the return of the Datsun brand, we are changing mobility. And we're ensuring greater access to the pride, independence and opportunities that car ownership provides. It's exciting to know that, for many Indonesians, the first new car they buy will be a Datsun," said Carlos Ghosn, Nissan Motor Co., Ltd. President and CEO, unveiling the cars.

The Datsun GO+ is a 5+2 MPV developed as a move-able cozy family lounge able to accommodate all family members in one car for the journey.

It is a modern distinctive car with sleek, dynamic silhouette and strong shoulder line. The clean and robust body styling will undoubtedly make it stand-out from the crowd. With its compact dimensions, the car is versatile and practical five-door three-row MPV with smart front-seating configuration. Depending on the family-customers' needs, the new Datsun GO+ will offer extra two seats in the back or an additional cargo space.

The car will be offered with Datsun Mobile Docking Station - the practical solution of smart-phones integration into the car.

The light-weight Datsun GO+ is equipped with a 1.2L engine and 5-speed manual transmission, tuned for fuel efficiency and good acceleration, whilst delivering agility on congested roads. And, its suitability for demanding city conditions is reinforced by its compact dimensions, with an overall length of 3,995 mm, width of 1,635 mm and a height of 1,485 mm. Its wheelbase is 2,450 mm, the key to its spacious interior.

The name of the car - Datsun GO+ - clearly highlights its membership of the new Datsun family, but at the same time refers to its extended capabilities.

Central to Datsun's philosophy is the principle that the cars' development and refinement is to be carried out by the engineers in the region following a careful study of the needs, lifestyle and driving patterns of local customers. The entire development process has been undertaken using the same processes and best practices to meet Nissan Motor's global technical standards.

By offering two models Datsun not only opens the door to personal mobility to a wide number of the up-&-coming families who will now be able to realize the dream of owning a new and modern car, but moreover creates a choice of practical 5+2 MPV or agile five-door hatchback without sacrificing any important features & qualities.

With launch of these two cars onto Indonesian market, the Datsun brand aims to account for up to 50% of the total Nissan Motor sales in 2016 in Indonesia and contribute to Indonesia's continued motorization and the governmental initiative aimed for boosting of domestic vehicles and components' production and introduction of accessible and eco-friendly cars in Indonesia.

Both cars will be priced below 100 Million Indonesian rupiah - a price point where very limited propositions exist at the moment.

As in all other markets where Datsun will be launched, the customers in Indonesia will get a worry-free ownership experience at competitive total cost, as well as accessible and transparent services.

Both Datsun GO and Datsun GO+ for the Indonesian market will be locally produced at the Nissan Motor plant in Purwakarta, 80 km east of Jakarta, Indonesia and will go on sale during 2014.