Will this dragon roar around the Goodwood revival circuit, Theo Paphitis debuts this year in a Ford Anglia.

Renowned businessman Theo Paphitis will trade his suit for a set of fireproof overalls on September 11-13 to make his debut at the Goodwood Revival.

One of the most recognisable businessmen in the UK, Paphitis is best known for appearing on the hit BBC Two show Dragons’ Den, and for taking Millwall Football Club out of administration and all the way to the FA Cup Final during his stint as chairman.

A string of business achievements include reviving the fortunes of notable high-street brands La Senza and Ryman Stationery, as well as setting up the Small Business Sunday initiative.

The self-confessed car lover, who joined forces with Formula 1 podium finisher Mark Blundell to become chairman of sports agency MB Partners in 2013, is now putting his skills to the test on the racetrack.

Having gained his racing licence during the winter, Paphitis has been racing a classic Ford Anglia this year, and has already finished on the podium. He will race the same car at Goodwood in the St Mary’s Trophy for 1960s production saloons.

His co-driver will be factory Toyota FIA World Endurance Championship driver Mike Conway, who will also be making his Revival debut.

Conway, 31, is a race winner in the two most prestigious championships outside of F1 – the WEC and the IndyCar Series – and has sprayed the victory champagne on some of the most famous and challenging circuits in the world, including Monaco, Long Beach and Macau.

Paphitis and Conway will be joined at the Revival by Blundell – himself a winner of the Le Mans 24 Hours and several IndyCar races during the 1990s. Blundell and his co-driver Kerry Michael will share a Ford Lotus Cortina in the St Mary’s Trophy – a two-part, two-driver race featuring a current or ex-professional driver in every car.

They join a strong list of drivers and riders already confirmed for the event, which includes Tom Kristensen, Richard Attwood, Jackie Oliver, Emanuele Pirro, Jochen Mass, Anthony Reid, Jason Plato, Andrew Jordan and Stuart Graham and will be bolstered by yet more big names in the coming weeks.

Theo Paphitis said: “I’m incredibly excited to be making my Goodwood Revival debut in September. I started racing this year purely with the Revival in mind as it’s such an incredible event at which Lord March makes sure everything is right, down to the tiniest of details. With Mike Conway as my team-mate, I think we can have a respectable finish, although that will be tough against the cream of historic racers – not least my business partner, Mark Blundell! I just don’t want to be saying ‘I’m out’ at any point of the race.”

Jaguar turns up in force at the Goodwood revival 2013

• More than 30 competition Jaguar and Jaguar-powered racers set to compete at Goodwod Revival (13-15 September)
• The popular St Mary’s Trophy race dedicated to the memory of Jaguar racer, dealer and team manager John Coombs
• New film by renowned British model David Gandy driving iconic Jaguar sports cars and new F-TYPE convertible available for public viewing at Jaguar stand in ‘Earls Court Motor Show’ exhibition at Goodwood Revival
• Current Jaguar models to join recognised classic models in Earl’s Court Motor Show’ exhibition

Jaguar will have a huge presence at the 2013 Goodwood Revival, which opens its gates tomorrow to a sell-out crowd of keen and enthusiastic historic motor racing fans.

Over 30 historic Jaguar and Jaguar-powered race cars will be competing wheel-to-wheel at the unspoiled Goodwood Motor Circuit over the Revival weekend, with racing C-types, D-types, E-types and Mark II saloons out in force, often leading the grid, including a number of very famous, priceless and notable examples of the marque.

Expect to see Jaguar C-types leading the charge in Friday evening’s 90-minute Freddie March Memorial Trophy race into the dark, marking the 60th anniversary of the Goodwood Nine Hour races that occasionally ran in the mid-1950s.  Jaguar Heritage Racing driver Alex Buncombe won this race in 2012 behind the wheel of a stunning C-type once owned by Formula 1 legend Juan Manuel Fangio.

Jaguar XK140s promise exciting racing in the Fordwater Trophy for production-based sports cars of a type that raced between 1955 and 1960, and a number of D-types will be vying for victory in the Sussex Trophy, competing against contemporary sports cars from Ferrari, Maserati and Aston Martin.  Over a dozen E-types and E-type lightweights will compete in the hard-fought two-driver Royal Automobile Club TT Celebration race for closed-cockpit GT cars.

The popular St Mary’s Trophy for 1960s saloon cars will have a special poignancy this year as the race is dedicated to the memory of the great driver, racing team manager and renowned Guildford Jaguar dealer John Coombs.  Coombs achieved fame with his racing Jaguar Mark II saloons, with the distinctive registration plates BUY 1 and BUY 2, as often driven by such motor racing greats as Graham Hill.  Appropriately ex-Coombs Jaguar Mark IIs will be completing in the St Mary’s Trophy over the Revival weekend.

Away from the excitement of the on-track racing, numerous historic Jaguar models will be present at Goodwood, with team support cars dotted around the scenic paddocks, and examples of almost every classic Jaguar model parked-up in the huge Revival Car Show car park for pre-1966 vehicles, based just over the road opposite the main Goodwood circuit entrance.

The new Jaguar F-TYPE will be on display on the exhibition stand inside the nostalgic Earls Court Motor Show, where the brand’s lineage can be clearly seen, contrasting the stunning F-TYPE with two classic E-type sports cars.

The famous British model David Gandy will premiere his new short film, Escapism, on the Jaguar stand in Earls Court. This film features David driving some of the most famous sports cars ever produced, and celebrates the latest addition to Jaguar’s iconic sporting bloodline, the new F-TYPE convertible.

In the film Gandy gives us insight into his life as he invites us on a road trip that starts at dusk as he escapes ‘the craziness of London’.  It features the style icon driving his favourite British heritage cars from the C-Type, E-Type and XKSS, through to the very latest F-TYPE.

Gandy discusses his passion for driving; “that feeling of freedom, just you and the car” and how driving is his ‘meditation’. Throughout, he wears the same Persol sunglasses as one of his icons, Steve McQueen, who famously owned a Jaguar XKSS that he affectionately called the "Green Rat".