JANUARY UK SALES - FORD - The Blue Oval continues to dominate UK sales for the 7th Decade running

Ford was the clear leader in total vehicle, car and CV sales in January as it commenced its 39th consecutive year of UK car sales leadership and is on track to complete 50 consecutive years of UK commercial vehicle (CV) sales leadership.

According to the official sales figures issued today by the Society of Motor Manufacturers and Traders (SMMT):

• Ford leads UK overall, car and CV sales in January.
• Fiesta leads sales in its seventh successive year as the UK best seller.
• Fiesta sales exceed the total sales of all but five rival car makers.
• Ford CV sales and share up in January.
• Transit nameplate sales would place it third in total vehicle sales.

Mark Ovenden, Ford of Britain chairman and managing director, said:  "Ford’s strong sales start to 2015 builds on the momentum sustained through 2014 and is a direct result of the continued investment in exciting products and industry-leading technologies.

“Following the complete re-vamp of our CV range last year, we will renew around 60 per cent of our passenger cars this year, including the new Focus ST, C-MAX, S-MAX, Mustang and Vignale models. The recently-announced Ford GT and Focus RS will be our future technological and performance flagships.”

According to the official SMMT figures, January car sales in the UK were up 6.7 per cent at 164,856 registrations, compared with January 2014.  Ford sold 21,480 cars, 4,545 registrations ahead of its nearest rival.

Ford Fiesta’s January registrations of 8,674 made it the clear UK best-seller and this sales total would place it seventh in the list of top-selling car manufacturers, meaning that Fiesta on its own outsells the car ranges of all but five of Ford’s rival car makers.

Ford’s broad customer appeal across its car range is demonstrated by Fiesta, B-MAX, Focus, C-MAX, Kuga and Galaxy all occupying top three places in their respective market segments.

UK commercial vehicle sales in January were up 23.4 per cent at 24,646, compared with January 2014.  Total sales of Ford CVs were up 27.9 per cent at 6,481, compared with January 2014.  Ford light commercials sales in January were up from 604 to 1,740 registrations, compared with January 2014, and its LCV market share increased from 12.3 to 25.5 per cent. 

Ford Transit has led the UK CV sector from its launch in 1965 and the full availability of Ford’s extended CV family has helped deliver these significant Ford light commercial sales and share increases.

However, to underline that Ford’s CV models are a success across the whole range, it should be noted that Fiesta Van, Transit Courier, Transit Connect, Transit Custom, Transit and Ranger are all placed in the top three in their respective market segments.