The world’s first fabric car constructed from lace - Mii by Mango

Full size lace replica of SEAT’s Mii by MANGO city car

SEAT, the Spanish design-led car brand, today unveiled the world’s first fabric car, constructed entirely of lace, with jewel trim embellishment. Celebrating the UK availability of its SEAT Mii by MANGO city car, the fashion-inspired full size replica was designed and constructed in London over a period of three days.

The making of the world’s first fabric car, in numbers:

• 3 day build in London based studio
• 45 metres of nude coloured cotton lace
• 25 kilos of resin to set the lace
• 10 metres of black cotton lace to build four 3D alloy wheels
• 70 metres of lace trimming with jewel embellishment
• 8 strong specialist team, led by hot design talent, Ashley Joiner

“This is SEAT’s first fashion collaboration and what better way to celebrate our partnership with MANGO, than to create the world’s first fabric car. 

The Mii by MANGO city car provides the most stylish way to travel and shop and we’re delighted to have incorporated these values into such a creative and innovative project,” said Chris Stevens, Head of Marketing, SEAT UK.

Ashley Joiner, a creative director and graduate of Central Saint Martins, was brought on board to manage the project, from conception through to delivery. He said: “Lace is one of the hottest fashion trends right now, so it made sense to use lace as the primary material for the SEAT Mii by MANGO, a fashion-inspired city car. I’m absolutely thrilled to be part of this project, which combines my film and design experience.”

The SEAT Mii by MANGO is a special edition, eye-catching city car available exclusively in either nude or black, in three- or five-door form, with a contrasting interior including Alcantara upholstery. Boasting atom grey door mirrors, stylish 15" alloy wheels, chrome door strips and a spacious boot, the flagship Mii is the ideal fashion accessory, from catwalk to high street.

USA - First Orders of 2014 Ram 1500 EcoDiesel Sell Out Within 3 Days.

Chrysler has sold out of its first batch of 2014 Ram 1500 EcoDiesel pickups, currently the only half-ton trucks available on the market with a diesel engine. Production of these vehicles had only just started this month, and within three days, Chrysler received 8,000 orders.

This was enough to fill up the first round of orders, which accounts for more than 50 percent of its total order mix. The flood of orders for the 2014 Ram EcoDiesel suggests a heavy interest in fuel economy among pickup buyers. Currently, the Ram 1500 EcoDiesel achieves 20/28 mpg city/highway, with the best highway rating ever for a full-size half-ton pickup.

Its highway fuel economy also exceeds even the top-rated small pickup. The EcoDiesel model manages to achieve this position through a 3.0-liter turbodiesel V-6 engine good for 240 horsepower and 420 lb-ft of torque. The engine is paired with an advanced eight-speed automatic transmission.

We have to assume that fuel economy is the primary reason for the 1500 EcoDiesel's success, considering buyers haven't had the chance to actually test-drive the vehicle yet. But we have, and we loved it.The first EcoDiesel models will be shipped in March. Also next month, customers will have another chance to get their hands on the new Ram EcoDiesel in a second round of orders.

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