FRANKFURT - SEAT launches the Mii FR Line & the Limited Edition MANGO, added optional tech available too.

Perfect style and sporty dynamics

• SEAT presents the Mii FR Line: sporty driving fun in a compact package
• Mii by MANGO offered as a Limited Edition: the perfect combination of design and innovative technology, with unique accessories for a special touch of style
• Safety Assist and SEAT Portable System available as options

Every SEAT Mii is a fashion statement. However, the new Mii by MANGO Limited Edition shows particularly individual style with its unique accessories – and just 750 of them will go on sale across Europe. 

They are recognisable at first sight from the exclusive three-coat paintwork in “Oryx white”, with the door mirrors and wheels finished in a powerful, deep shade of red called “Velvet”. Exterior details will be matching in some interior details, like the steering wheel, air vents and instrument panel.

The sporty character of the Mii is especially enhanced in the likewise new SEAT Mii FR Line. This new version is recognisable on the outside through its exclusive 16-inch alloy wheels, Atom Grey door mirrors, exclusive trim strips and, naturally, the FR logo in the grille. Setting the FR Line apart are its sporty suspension tuning, plus a sporty black interior, featuring high-gloss and red accents as well as unique sports seats with piping and FR logo and leather steering wheel with red contrasting stitching.

The SEAT Mii is the perfect car for today’s urban lifestyle. This youthful and sporty city car makes life easier – with a high level of utility, exceptional driving fun, excellent efficiency and innovative technology. As a true SEAT, the Mii combines sporty and youthful design with the best craftsmanship and wide-ranging individualisation options. And this kind of driving fun is highly affordable, too, thanks to great value-for-money and low running costs – classic SEAT.

The new Limited Edition Mii by MANGO further accentuates these characteristics – and turns the pan-European city car into a design statement. Created in co-operation with Spanish fashion label MANGO, this is a car with a very special identity. Both companies condensed their ideas and fused the special driving pleasure and modern technologies of the SEAT with MANGO’s innovative fashion design.

Unique package of accessories

The package of accessories that comes with every Mii by MANGO Limited Edition was created by SEAT Design and the fashion experts of the MANGO fashion label and is absolutely unique. In keeping with the character of the Mii, it is a combination of refined style and state-of-the-art technology. Because the Limited Edition will be delivered during the upcoming autumn and winter seasons, the package includes a super-fine wool scarf – in the colour “Velvet”, of course. 

The exclusive MANGO key chain bears the vehicle’s individual special-edition number. A clutch bag likewise sports the MANGO logo. The whole set is packaged in an elegant, velvet-coloured box. As a high-tech extra, there is also a wireless in-car charging box for mobile phones – simply lay the smartphone on the charging device for the battery to charge.

Exclusive equipment, state-of-the-art technologies

The exclusive look of the Limited Edition is completed by a comprehensive package of equipment that includes LED daytime running lights, the chrome pack and air conditioning. Standard appointments also include a practical hook for securing handbags, a mirror in the driver’s sun visor and exclusively designed foot mats, door entry trim and keyring.

The Mii by MANGO is offered with three-cylinder engines with power outputs ranging from 60 to 75 PS. They guarantee light-footed agility and exemplary efficiency – enhanced by systematic lightweight design and a kerb weight of just 854 kilograms. With the entry-level engine, the Mii Ecomotive has a CO₂ figure of just 95 grams per kilometre.

One of the Mii’s particular strengths is its state-of-the-art technologies. The Safety Assist emergency braking assistant with its laser sensor brings a whole new dimension to safety in city traffic, while the SEAT Portable System, with its 5-inch screen, brings together the worlds of entertainment, navigation, phone and vehicle functions in a way that is completely new in this class of vehicle. 

It puts the little SEAT in a pioneering role by making innovation affordable. The Mii’s exceptional safety level has been confirmed by the top five-star rating in the Euro NCAP crash tests. 

The New Seat Ibiza will gets its United Kingdom premiere at the Goodwood Festival of Speed.

The New SEAT Ibiza will make its UK debut at the Goodwood Moving Motor Show, joining a host of top models from the marque on 25^th June.

Fresh from its world premiere at the Barcelona motor show, the record crowds expected at the Moving Motor Show will be the first in the UK to see the sporty new supermini in the flesh.

As well as the latest Ibiza, the mighty Leon ST CUPRA 280 will join the Leon X-PERIENCE and the Mii by MANGO city car at the Moving Motor Show presented by the AA in association with The Telegraph.

Comprehensively overhauled to propel the new iteration of the vehicle to even greater heights, the New Ibiza boasts a fresh engine lineup – including cutting-edge, three-cylinder petrol and diesel engines – offering enhanced performance and efficiency, improved dynamics and state-of-the-art technology, which includes its innovative seamless connectivity capabilities.     

SEAT will also be out in force at the remaining three days of the Goodwood Festival of Speed that immediately follow the Moving Motor Show; the New Ibiza will once again be on show, along with several CUPRA models, the X-PERIENCE and Mii by MANGO, not to mention the spectacular, track-bred 330PS Leon Cup Racer, which will take to the famous Hill course in Endurance specification. 

The remarkable Leon ST CUPRA 280, equipped with a Sub8 Performance Pack, will also be tearing up the hill in the ‘First Glance’ category.

Anyone interested in driving the New Ibiza on Thursday June 25 should visit the manufacturer’s stand in the Moving Motor Show pavilion.

Latest Poll puts Prince Harry as the best passenger, Harry Styles has dropped down.

In a poll conducted to celebrate the launch of the fashion-inspired special edition SEAT Mii by MANGO city car, it seems that the women of the UK have very clear ideas about who they want to have travelling alongside them.

Prince Harry rises to the top, with a quarter of those questioned wanting the handsome Royal next to them as they drive around the city. Some things don’t change though, as David Beckham shows his undying appeal, coming a close second with 21%. Victoria on the other hand didn’t fair so well, near bottom with 6%.

It seems no one wants to take the chance of having their driving judged, with Simon Cowell getting a mere 8%. The big shock is so-called ‘dream boy’ Harry Styles, who received a measly 5%, which goes to show that looks don’t always count. Embattled PM David Cameron can find no comfort in the fact that he gained only 3% of the vote, though some might say ‘as expected’.

Jennifer Lawrence leads the way with 18% of those asked choosing the Hunger Games star as their ultimate female car companion. Amazingly, Prince Harry’s sister-in-law Kate Middleton (17%) beat Beyoncé (10%) of those polled. Perhaps UK women are hoping Kate will spill the beans on her Royal brother-in-law.

When questioned about the age-old driving battle of the sexes, the poll goes on to show that women are more confident than they have ever been about their motoring abilities, with 70% considering themselves to be far more skilled drivers than the men in their lives. 

And to add insult to injury to the men who still think they’re King of the road, 49% of women believe they have a better sense of direction than their male counterparts.

The world’s first fabric car constructed from lace - Mii by Mango

Full size lace replica of SEAT’s Mii by MANGO city car

SEAT, the Spanish design-led car brand, today unveiled the world’s first fabric car, constructed entirely of lace, with jewel trim embellishment. Celebrating the UK availability of its SEAT Mii by MANGO city car, the fashion-inspired full size replica was designed and constructed in London over a period of three days.

The making of the world’s first fabric car, in numbers:

• 3 day build in London based studio
• 45 metres of nude coloured cotton lace
• 25 kilos of resin to set the lace
• 10 metres of black cotton lace to build four 3D alloy wheels
• 70 metres of lace trimming with jewel embellishment
• 8 strong specialist team, led by hot design talent, Ashley Joiner

“This is SEAT’s first fashion collaboration and what better way to celebrate our partnership with MANGO, than to create the world’s first fabric car. 

The Mii by MANGO city car provides the most stylish way to travel and shop and we’re delighted to have incorporated these values into such a creative and innovative project,” said Chris Stevens, Head of Marketing, SEAT UK.

Ashley Joiner, a creative director and graduate of Central Saint Martins, was brought on board to manage the project, from conception through to delivery. He said: “Lace is one of the hottest fashion trends right now, so it made sense to use lace as the primary material for the SEAT Mii by MANGO, a fashion-inspired city car. I’m absolutely thrilled to be part of this project, which combines my film and design experience.”

The SEAT Mii by MANGO is a special edition, eye-catching city car available exclusively in either nude or black, in three- or five-door form, with a contrasting interior including Alcantara upholstery. Boasting atom grey door mirrors, stylish 15" alloy wheels, chrome door strips and a spacious boot, the flagship Mii is the ideal fashion accessory, from catwalk to high street.

New special edition added to SEAT range, offers better design and tech.

• I-TECH launches across Mii, Ibiza, Toledo, Altea and Alhambra ranges, bringing together design and technology in one special edition
• Alloy wheels with titanium finish, I-TECH badging and detailing inside and out for every model
• New versions offer customer savings of up to £480 (depending on model)
• Mii by MANGO is flying off the shelf - over 100 sold already - more than twice SEAT UK’s own pre-launch sales forecast

Marrying its hallmarks of design and technology, SEAT has launched a new special edition, I-TECH, across most of its UK line-up. Offering customer savings of up to £480 compared to buying each of the equipment items separately, the new versions feature on the Mii, Ibiza, Toledo, Altea and Alhambra ranges.

The first member of the SEAT family to welcome the new addition is Mii. Replacing the former Toca version, I-TECH nestles between SE and Sport, costing £9,995 in 3-door guise, and £10,345 in 5-door. It’s powered by a nippy 1.0-litre 60 PS engine, offering a super-frugal 62.8 miles per gallon.

Well specified, the I-TECH touches come in the form of 14-inch ‘Spirited’ alloy wheels with titanium finish, a smart I-TECH key cover and black upholstery with gloss grey dashboard panel. SEAT Portable System Live is also part of the package, offering sat nav, Bluetooth® phone connection with audio streaming, micro SD card slot and integrated trip computer functions.

The best-selling I-TECH range is likely to be Ibiza, which offers it on each of its three bodystyles, SC, 5-door and ST. Fitting snuggly between Toca and the new ‘30 Years’ special edition, it comes based on SE, with prices starting from £13,790. It joins the sporty FR using the highly regarded 1.2 TSI 105 PS engine, combined with a manual gearbox.

On the street, the latest addition is immediately distinguishable through its 16-inch ‘Cartago’ alloy wheels with titanium finish and B-pillar I-TECH badges.

It also ushers in a smart, contemporary look on the inside, with unique dark blue cloth and simil leather upholstery with embossed I-TECH logo. Buyers also get a set of I-TECH floor mats, key cover and door sill plates.

The compact, yet cavernous Toledo, also welcomes I-TECH to the range. Going straight in as its new flagship, over and above SE, it offers 16-inch ‘Design’ alloy wheels with titanium finish, grey alcantara and black simil leather upholstery, metallic dashboard inlays, plus I-TECH badges on the side and an I-TECH key cover. The new versions cost £17,015 and £18,870, equating to a £500 premium, but a customer saving of almost £200 compared to buying the items separately.

Replacing the former Copa, I-TECH is also available on Altea and Altea XL. Giving it impressive ease-of-use and practicality, it benefits from sliding rear seats, dual-zone climate control, electric front and rear windows, Hill Hold Control, plus front and rear parking sensors.

Ideal for those ferrying kids around, whether it be on short school runs, or more epic journeys, there’s a central roof-mounted TFT screen in the rear. Which, with a bit of luck, should offer the added benefit of providing precious moments of relative tranquillity in the front too. The driver and passenger meanwhile, can entertain themselves with the SEAT Media System 2.2, including satellite navigation, five-inch colour touchscreen, DAB radio, SD card slot and Bluetooth®.

It rides high in the comfort and style stakes too, with 16-inch ‘Elio’ alloy wheels with titanium finish, auto headlights and rain sensing wipers.

Rounding off its appeal to family buyers is its uncompromising safety level, including a total of eight airbags and a tyre pressure monitoring system. Pricing for the Altea I-TECH range starts at £19,345 for the 1.6 TDI Ecomotive, rising to £20,865 for the XL 2.0 TDI 140.

The fifth and final member of the SEAT stable to benefit from I-TECH’s introduction is Alhambra. Slotting in between SE and SE Lux, it offers a comprehensive list of equipment, representing a customer saving of £480, with 17-inch ‘Dynamic’ alloy wheels with titanium finish, sport-style front seats, chrome and black brushed interior and keyless entry & go. Like its compact Altea sibling, it also boasts the SEAT Media System 2.2, including satellite navigation, five-inch colour touchscreen, DAB radio, SD card slot and Bluetooth®.

Powered by the 2.0 TDI 140, Alhambra I-TECH is available with either manual or auto transmission, costing £28,630 or £29,915.

Mii by MANGO – flying off the shelf

Only launched on 1 August, SEAT’s uber-stylish Mii by MANGO looks like being this season’s “must have” city car. Literally flying off the shelves, at more than twice the rate SEAT UK predicted, over 100 have already been sold. In fact, two-thirds were snapped up by style-savvy buyers even before demonstration cars had arrived in dealers.

Created in partnership with the well-renowned Spanish fashion house, the flagship versions are bound to turn heads. Available in a choice of two contemporary shades at no extra cost, Deep Black metallic or Nude custom paint, Mii by MANGO comes accessorised with 15-inch contrasting alloy wheels and door mirrors (Atom grey or silver) and chrome door strips, plus exclusive badging on the B-pillar and rear.

It’s just as appealing on the inside too, with Alcantara upholstery and black simil leather with Nude contrast piping, together with centre console and air vent surrounds picked out in the same eye-catching shade.

Prices for Mii by MANGO start at £10,995, with fashionista types being urged to order one as soon as possible to snap up one of the few remaining 30 MANGO accessory packs. The launch offer of £500 MANGO vouchers for the first 100 customers has already completely sold out.

SEAT grows sales accross Europe and UK benefits with exceptional growth.

• SEAT UK first-half 2014 sales up 20.2% compared to 2013, to record 27,342 units and market share of 2.1%
• Impressive 32.2% surge in retail sales, led by Ibiza and Leon
• Ibiza becomes sixth best-selling supermini in UK June retail market
• SEAT international sales increased by 9.9% between January and June 2014

SEAT’s inexorable rise continues, as the brand’s just reported a new half-year sales record in the UK. For the third consecutive year, the Spanish brand eclipsed its previous year’s sales performance between January and June. This time, it rocketed by over 20% to 27,342 units, eclipsing its 2013 performance by a considerable 4,590 units.

Led by a stellar Leon performance, and the continued success of Ibiza, SEAT outpaced the UK market’s own 10% growth by a further 10%. One of the most impressive statistics in the figures, recently revealed by the SMMT, was the Latin firm’s 32.2% surge in retail sales, to 15,341 and a market share increase of 0.4% to 2.5%.

Within SEAT’s six-model line-up, the ever-popular Ibiza range spearheaded the charge, with 11,897 sales. It narrowly held off the surging Leon, at 11,481, boosted by the recent impact of the ST (1,800) and flagship Cupra. Notably, 1,577 Ibizas found homes with retail customers in June, up over 21% on the same month last year.

Commenting on its latest set of impressive sales figures, SEAT UK Director Neil Williamson, said, “It’s been a great week. Only a few days ago, we collected three prestigious trophies at the Auto Express awards and now here we are celebrating our best-ever first-half sales results in the UK. It’s a tremendous result and one the team and our Retailer partners should be very proud of. We’re on track for our most successful year ever, but with several more launches in the pipeline and a focus on both retail and fleet business in the months ahead, we won’t be resting on our laurels any time soon.”

Looking ahead, a series of new and recent introductions, are set to bolster SEAT’s performance even further. The recent introduction of I-TECH special editions across the Mii, Ibiza, Toledo, Altea and Alhambra ranges, plus the special edition Ibiza 30 years, to celebrate its latest milestone, are sure to cement the brand’s standing.

The striking new Mii by MANGO is already getting in on the act, with 50 examples having already been snapped up even before it officially launches in showrooms on 1^st August. Not to be outdone, the Leon range gains a new member of the family too. In September, when ordering opens, the four-wheel-drive X-PERIENCE joins the ST fold, giving SEAT a presence in the growing compact crossover/off-roader segment.

SEAT soars internationally – best result for six years with sales up almost 10%

SEAT’s impressive sales success was mirrored outside the UK too. The brand ended the first half of 2014 having delivered 200,200 vehicles, 9.9% more than in the first half of 2013 (182,200). Posting its best result in the last six years, it even exceeded the figure of 200,000 units delivered for the first half of a year since the beginning of the economic crisis in 2008.

Main European markets boost sales

SEAT increased deliveries by 10.5% in Western Europe for the first half of the year (158,300; 143,300 in 2013) and achieved a market share of 2.5% (2013: 2.4%).

Growth in production and jobs at Martorell

Martorell, the production plant where the majority of SEAT vehicles are built, closed the first six months of the year with 11.1% growth compared to the same period in 2013, with a total of 239,100 units built, almost 24,000 more (2013; 215,200). Thanks mainly to the increase in production of the Leon, this year more than 550 temporary workers have been hired by SEAT; and in March a third shift was added to the line producing the Leon.

New SEAT Mii MANGO available to order.

• SEAT’s Mii by MANGO available to order now priced from £10,995
• Special edition created in collaboration with Spanish fashion label
• Luxury trim and unique style with low running costs

The order books have opened for Mii by MANGO, SEAT’s most highly specified compact car yet.

Built on the belief that thinking small shouldn’t mean sacrificing on style, the special edition’s arrival is the result of a collaboration between SEAT and influential Spanish fashion company MANGO.

Available in both three and five-door bodystyles, priced at £10,995 and £11,345 respectively, this newcomer is a flagship addition to the Barcelona-based brand’s successful Mii family.

Sharing the model’s already appreciated attributes of quality and impressive packaging, coupled with running costs which are among the lowest in the segment, Mii by MANGO builds on this with additional beauty in the detail.

Boasting a lengthy list of additional standard features, over the Sport on which it is based, fashion meets functionality in a car that’s all about youthful yet tasteful design.

The first visual cue to this catwalk-inspired edition is the Mii by MANGO badging and choice of colour schemes. Uniquely, there’s the option of either custom-palette Nude with dark grey alloys or a Deep Black metallic hue and silver wheels. Privacy glass plus contrasting side trim detailing and door mirrors complete the look.

Emphasising its status as a halo model, Mii by MANGO also benefits from an interior makeover. The unique leather and perforated alcantara upholstery adds an aura of real luxury with the contrast piping and stitching, as well as branded door sills, floor mats and key fobs, creating a bespoke feel to the cabin environment.

Mii by MANGO wants for nothing in the way of equipment either, with remote central locking, electric windows, air conditioning, Isofix anchoring points and a suite of airbags for the safety conscious.  The SEAT Portable System Live adds to the driving experience, with satellite navigation, bluetooth hands-free connectivity and audio streaming for the musically minded.

Additionally, a Mii by MANGO Style Pack is available as an option. This includes a panoramic glass sunroof and front fog lights for £690.

The MANGO edition’s launch also coincides with ESC, tyre pressure monitoring and Hill Hold Control becoming standard on all Mii trim levels.

Despite making a fashion statement, Mii by MANGO won’t disappoint on the move. Powered exclusively by the higher output 75PS version of the VW Group’s three-cylinder 1.0-litre engine with five-speed manual gearbox means there’s adequate performance matched with impressive eco credentials. The vital statistics are: 0-62mph in 13.2 seconds; 108g/km CO₂; 60.1mpg combined.

Representing a unique proposition in the fast-growing small car arena, Mii by MANGO can be ordered from SEAT dealers now with first deliveries expected in August.

GENEVA - SEAT and MANGO bring is the special edition Mii.

• Mii by Mango gets official debut at the 2014 Geneva Motor Show
• Special edition designed in collaboration with Spanish fashion house MANGO
• First UK deliveries of range-topping Mii expected August 2014

SEAT has demonstrated the ‘design-driven’ side of its character by unveiling the Mii by MANGO at the 2014 Geneva Motor Show.

The new model, which will sit at the top of the Mii range when it goes on sale, is the first fruit of a collaboration between SEAT and influential Spanish design company MANGO.

Unveiled alongside the stunning new Leon Cupra 280, which has smashed the Nürburgring Nordschleife circuit  lap record for a front-wheel drive production car, with a time of 7:58.44, the Mii by MANGO is a car for those that truly want to stand out from the crowd.

Features of the car include a new ‘Nude’ paint colour (or deep Deep Black is available), specific exterior side mouldings, dark grey 15-inch alloy wheels, heated electric door mirrors finished in grey or chrome, rear tinted windows, and “Mii by MANGO” badging on the rear hatch and the B-pillars.

The interior of the SEAT Mii by MANGO boasts the same practicality as every other Mii, but with specific design highlights designed to lift the cabin ambience even higher. The front and rear seats are trimmed in leather and grey Alcantara incorporating Nude elements, with “Mii by MANGO” lettering stitched onto the headrests. The steering wheel and gear knob are both wrapped in leather, while the floor mats, door sills and key fob are uniquely trimmed. 

A comprehensive standard equipment list includes ESC, ABS, front and lateral airbags for both driver and passenger, head-thorax airbags, passenger airbag deactivation, Isofix anchoring points with Top Tether on both rear seats, air conditioning, the SEAT Portable System Live, hill hold control, remote controlled central locking, a 12V socket in the centre console, and front electric windows, among much more.

The Mii by MANGO will be available in three- and five-door body styles; full UK pricing and specification details will be announced shortly, though order books will be opened in May and first deliveries are expected during August 2014.