The name has been released for the Aston/Red Bull Hypercar - we give you VALKYRIE !

• Continuation of a naming tradition stretching back seven decades
• Joins famous lineage of Aston Martin ‘V’ cars
• Valkyrie name taken from ancient Norse mythology  

The revolutionary hypercar being co-developed by Aston Martin and Red Bull Advanced Technologies, formerly identified by its codename AM-RB 001, has now been officially named the Aston Martin Valkyrie.

The name continues a fine tradition of Aston Martin ‘V’ cars. This began back in 1951 with Vantage, which was selected as a name to distinguish high performance variants of the then current model, the DB2. 

Boasting 125bhp versus 105bhp for the standard engine, the Vantage represented a significant increase in performance and desirability. The first time the Vantage badge appeared was on the side of the DB5.

It remained a name reserved for the most potent model derivatives until 2005, when the Vantage became a model line in its own right. Twelve years later the acclaimed family of V8 and V12-powered models has made the Vantage the most successful model in Aston Martin’s history.

Virage, Vanquish and the Aston Martin Vulcan - Aston Martin’s very own God of fire - are more recent ‘V’ cars to continue this lineage. Now, seven decades after the Vantage name started it all, the Aston Martin Valkyrie propels this uniquely distinctive and lyrical family of model names to another level.

For Aston Martin’s Chief Creative Officer, Marek Reichman, Valkyrie perfectly captures the drama of what is not only the ultimate Aston Martin, but the ultimate expression of hypercar design, engineering and performance: “Aston Martin model names have deep meaning. They need to inspire and excite. To tell a story and enrich a narrative that stretches back some 104-years. The Aston Martin Valkyrie is an incredibly special car that demands an equally remarkable name; an uncompromising car that leaves nothing in reserve. The connotations of power and honour, of being chosen by the Gods are so evocative, and so pertinent to a car that only a fortunate few will ever experience.”  

While its name is rooted in ancient mythology, the Aston Martin Valkyrie is a pure expression of modern technology. By bringing together Aston Martin, Red Bull Advanced Technologies, project partner AF Racing and some of the world’s leading technology partners, the Aston Martin Valkyrie promises otherworldly performance befitting of its name. 

GENEVA - Aston Martin will have three debuts at this years Geneva Extravaganza.

• Global motor show debut of Vanquish S
• European show debut of AM-RB 001 hypercar
• Q by Aston Martin personalisation service now available for DB11
• Q by Aston Martin now provides multi-tiered offering

Aston Martin marks the 87th Geneva international Motor Show with a significant trio of major debuts.

In addition to being the global motor show debut of the acclaimed new Vanquish S – the most powerful and dynamic iteration of Aston Martin's Super GT – the British luxury brand is  also proud to announce the European show debut of the AM-RB 001. 

This ongoing collaboration between Aston Martin and Red Bull Advanced Technologies, the AM-RB 001 is a thrilling demonstration of technological innovation and design sophistication, resulting in a truly contemporary hypercar.

Finally, Aston Martin will be showcasing the marque’s enhanced Q by Aston Martin bespoke service with the unveiling of ‘Q by Aston Martin – Collection’ at Geneva. Aston Martin is pleased to announce a new era of tailor-made sports cars with the expansion of its personalisation service. 

Q by Aston Martin has evolved into a multi-tiered offering, giving customers almost limitless opportunities to create their own unique Aston Martin through enhanced levels of design and customer interaction.

Q by Aston Martin has grown substantially since it was established in 2012. 'We set strong foundations for the service and we've had continued success,' says Marek Reichman, Aston Martin’s Chief Creative Officer, 'now we have the opportunity to work with our customers and take personalisation to a different level.'

Q by Aston Martin - Collection

The Q by Aston Martin - Collection brings an array of distinctive design touches to your Aston Martin. This selection of exclusive trim and enhancements can be added to your Aston Martin at the point of specification and installed and hand-finished at the luxury marque’s Gaydon headquarters. 

Going above and beyond the standard options list, Collection includes exclusive paint and upholstery colours, material finishes and craft elements. These range from a unique leather quilt upholstery pattern to tinted wheel finishes that incorporate body-coloured blades to the diamond turned spokes, as well as the use of new wood and leather interior elements.

DB11 Q by Aston Martin

The range and breadth of the new Q by Aston Martin - Collection is demonstrated by the exclusive DB11 showcased at the upcoming 2017 Geneva Motor Show. DB11   Q by Aston Martin is finished with exclusive Zaffre Blue paint, paired with gloss, satin twill and forged carbon fibre details including - front splitter, side sills, rear diffuser side strakes, bonnet strakes and door mirrors. 

Inside, the upper and lower cabin environments are cloaked in swathes of Obsidian Black Semi-Aniline leather, with the Q by Aston Martin Logo embossed on the headrest. While carbon fibre wheel centres and engine cover add subtle touches. The colour matched four-piece luggage set is also available through Collection.

Q by Aston Martin - Commission

The second stage of Aston Martin's enhanced offering is ‘Q by Aston Martin – Commission’, a step into the world of the truly bespoke, individual sports car. Commission is exactly that, a process that starts with a conversation and ends with a car, a journey that involves a personal collaboration with Aston Martin's design team. 

'It's a commissioning process,' says Dr Matthew Bennett, General Manager for the Q by Aston Martin service 'the customer is working much more closely with us here at Gaydon. The only limit is your imagination – every new commission starts with a blank sheet of paper.' 

Aston Martin's global dealership network is also working closely with Commission to create ultra-limited run series with features and design elements that are distinct to their regions and customers. 

Q by Aston Martin - Commission can also go further. The ultimate commission is, of course, an entirely unique car. Aston Martin has a long and storied history of building individual cars, working alongside true enthusiasts who wish to see their vision translated into something never seen before. 

Q by Aston Martin is perfectly placed to realise these dreams. 'You're talking about the fundamentals of how a car comes together,' Dr Bennett says, 'there is as much reward in the interaction with Aston Martin as there is in the final car. It is a journey.'

Marek Reichman describes Commission as 'fulfilling a creative need – we're experts providing a consultation, like a Savile Row tailor or a yacht builder.' The collaboration with Q by Aston Martin can begin at the company’s headquarters, your dealership or at Aston Martin's dedicated brand centre, No. 8 Dover Street, where the Q by Aston Martin options will be on display. 'In terms of material choices we now have so much,' says Reichman, 'we now have materials that show patina as customers want that sense of age and history. For us, that's beautiful.'

Examples of previous commissions by Q by Aston Martin include the CC-100 Speedster Concept created for the company’s centenary in 2013 and the Vantage GT12 Roadster, a one-off open-top version of the extreme 600PS race-bred Vantage GT12 Coupe. Only Q by Aston Martin - Commission has the experience, expertise and skill to translate such innovative forms into beautiful reality.

'The Vantage GT12 Roadster was a hugely exciting project,' says Aston Martin's President and CEO Dr Andy Palmer, 'it was a vivid demonstration of Q by Aston Martin’s capabilities. We have a truly formidable creative team, from engineering to design. With Commission our customers have the potential to create some of the most iconic and legendary Aston Martins of the future.'

An Aston Martin should be a reflection of the things you hold closest to your heart. Customisation and innovation come together through Q by Aston Martin, providing the opportunity to create a truly tailor-made automobile.

The next stage of build and information is released for the AM-RB 001 Hypercar.

• Prestigious roll call of world-leading technical partners working alongside Aston Martin and Red Bull Advanced Technologies  
• Bespoke 6.5-litre naturally aspirated V12 engine designed and built by Cosworth
• Cutting-edge 7-speed transmission developed by Ricardo Engineering
• Carbon fibre MonoCell supplied by long-time composites partner, Multimatic

With design and engineering work on the AM-RB 001 hypercar progressing apace, Aston Martin, Red Bull Advanced Technologies and project partner AF Racing today confirm some of the key technical partners for AM-RB 001.

Working to the exacting brief of both brands, the technical partners have been selected for their unrivalled expertise and willingness to push the performance boundaries. 

Together with Adrian Newey, Red Bull Racing’s Chief Technical Officer and Aston Martin’s VP and Chief Special Operations Officer, David King and his team, they will embrace the challenges inherent with delivering a car poised to redefine the limits of road car performance.

The heart of every Aston Martin is its engine. Never more so than in the AM-RB 001, which is why it has been entrusted to legendary engine builder, Cosworth. An illustrious name with an impeccable motorsport pedigree, the UK-based company will bring all its Formula One and high performance production engine experience to bear in the design and manufacture of the AM-RB 001’s bespoke, high-revving 6.5-litre naturally aspirated V12 engine.

Mated to AM-RB 001’s all-new engine is a bespoke 7-speed paddle-shift transmission. Designed and manufactured by Ricardo, to Red Bull Advanced Technologies’ specification, the gearbox will be the perfect partner to Cosworth’s V12. Conforming to the radical hypercar’s ethos of minimal mass and maximum efficiency and led by Red Bull Advanced Technologies’ simulation work, Ricardo will deploy intelligent engineering solutions to achieve Newey’s uncompromising goals.

Not content with commissioning the ultimate road-legal internal combustion engine, the AM-RB 001 also boasts a lightweight hybrid battery system supplied by Rimac. Acknowledged as world-leaders in high-performance battery technology, the Croatian-based company has showcased its capabilities with the innovative Concept-One: the world’s first - and fastest - all-electric hypercar.

With lightweight construction paramount the AM-RB 001’s MonoCell is constructed from carbon fibre by world-leading composite experts, Multimatic. A long-standing technology partner on projects such as One-77 and Aston Martin Vulcan, Multimatic will combine its unrivalled manufacturing experience with Red Bull Advanced Technologies’ knowledge gained from the design and build of ultra-competitive, championship-winning Formula One cars.

With a power-to-weight ratio of 1:1 - that’s to say one bhp for every kilogram of kerbweight - the AM-RB 001 requires a braking system that’s more than the equal of its powertrain. Step forward Alcon and Surface Transforms, who together are responsible for supplying the lightweight, high performance brake calipers and carbon discs required to deliver the stopping power.

To guarantee maximum efficiency, performance and dynamic control, electronics expert Bosch has been entrusted with developing bespoke Engine Control Unit (ECU), Traction Control Unit (TCU) and Electronic Stability Programme (ESP) systems for the AM-RB 001, while UK light manufacturer, Wipac, is responsible for the hypercar’s full LED headlamps and tail lamps.

Adrian Newey, Red Bull Racing’s Chief Technical Officer, says of the technical partners supporting the AM-RB 001 project: “Much like Formula One, designing, engineering and building a car like the AM-RB 001 is a massive team effort. To achieve great things you need to surround yourself with the best people. Experience, creativity, energy, diligence and perfectionism are absolute must-have qualities in every area of the project. Having great technical partners such as those working with us is both reassuring and motivating. Together we aim to produce an innovative piece of engineering art.

David King, VP and Chief Special Operations Officer, commented: “Making the    AM-RB 001 presents huge challenges. It’s a real test of everyone involved, but that’s as it should be, for we’re genuinely raising the bar with this car. That’s what makes the project so special, and why having the right technical partners is so critical. Some of those names we’re working with are long-standing suppliers of Aston Martin, but there are some new names in there, too. Whether forging fresh partnerships or building on existing relationships, the AM-RB 001 project is a shared engineering adventure we’re all relishing.”

A maximum of 150 road going AM-RB 001s will be built, including all remaining prototypes, with 25 additional track-only versions. First deliveries are due to commence in 2019.

The AM-RB 001 hypercar to get its world and North American Show debut at the Canadian Auto Show.

The Aston Martin-Red Bull Advanced Technologies concept hypercar; AM-RB 001, will make its first appearance in North America — and global auto show debut — at the Canadian International Auto Show in Toronto later this month.

The unique and groundbreaking AM-RB 001, introduced in July 2016 at the Aston Martin headquarters in Gaydon, England, is an unprecedented fusion of form and function the likes of which has never before been seen in a road-legal vehicle. 

It will be accompanied to Toronto by Dr. Andy Palmer, the President and CEO of Aston Martin, who will be speaking at the Opening of Manufacturers’ Media Preview Day and the Automotive News Canada Congress on Thursday, February 16, 2017.

Aston Martin President and CEO, Dr. Andy Palmer said: “The Canadian International Auto Show marks the global auto show debut of our groundbreaking hypercar.  The AM-RB 001 is destined to become the defining hypercar of this decade and a hugely desirable investment for collectors and enthusiasts.” 

The original full-size concept model of the AM-RB 001 will be located at the Toronto Star stage on the 300 Level of the North Building at the Metro Toronto Convention Centre during the public days of the Auto Show.  Aston Martin Toronto and Aston Martin Uptown Toronto, part of the Grand Touring Automobiles Group of Companies, will also be showcasing the new Aston Martin DB11 at the Canadian International Auto Show.

The public viewing days for the Canadian International Auto Show will be held at the Metro Toronto Convention Centre between February 17^th and 26^th.  

Aston Martin moves into it's second century with a massive investment in new plant and models.

2016 has been an exceptional year for Aston Martin, with the announcement of Vantage GT8, Vanquish Zagato, Vanquish S and the remarkable AM-RB 001 along with the news that the company’s second UK manufacturing facility will open in St Athan in Wales.

The most significant achievement for the British luxury carmaker was the launch of the highly anticipated DB11 which has received rave reviews since its launch at the Geneva Motor Show in March.

Hand-built at the company’s sports car production plant and headquarters, in Gaydon, Warwickshire, production of the DB11 commenced in September, with 1,019 now having come off the production line. 

Aston Martin President and CEO, Dr Andy Palmer, who will personally assure the quality by inspecting the first 1,000 cars, said: “With the launch of the new DB11, we are on course to deliver a GREAT British car company dedicated to making the most beautiful automotive art in the world.  Having inspected 700 cars to date, the quality of the cars leaving the factory is excellent.

“As we head into the holiday season, I want to thank everyone for their support during 2016 and we look forward to 2017 and the exciting times ahead.”

The new DB11 is the first in a line of seven new models to be launched over the next seven years, in line with the company’s ‘Second Century Plan’, which takes the 103-year-old company into its next century of operation

Aston Martin, Red Bull and Adrian Newey to collaborate on a Red Bull branded Hypercar.

• Aston Martin and Adrian Newey developing ground-breaking hypercar
• Aston Martin becomes Innovation Partner to Red Bull Racing

British luxury brand Aston Martin and Formula One team Red Bull Racing are today announcing a partnership which sees Red Bull Racing’s Chief Technical Officer, Adrian Newey and Aston Martin’s Chief Creative Officer, Marek Reichman collaborate to produce a ground-breaking Aston Martin hypercar.

Codenamed Project ‘AM-RB 001’, the new hypercar will represent the ultimate blend of cutting edge F1^TMtechnology with Aston Martin’s signature sports car design. The combined talents of Newey, widely noted as the most successful Formula One designer of all time, and Reichman, Aston Martin’s design chief since 2005, are set to produce the ultimate hypercar.

Combining the strongest elements of Red Bull Racing, Red Bull Advanced Technologies and Aston Martin, this new Innovation Partnership unites the world’s best aerodynamicists, composite experts and manufacturing masters. All the parties offer different elite capabilities and the combination of all of those skills, ensuring that Project ‘AM-RB 001’ promises to be an exciting prospect for customers and enthusiasts around the world. 

Aston Martin CEO Dr Andy Palmer said: “Formula One offers the ultimate global stage to build wider awareness of the Aston Martin brand. However, this partnership will deliver even more than that when the hypercar that Aston Martin and Adrian Newey are in the process of developing hits the road.

“Between Q by Aston Martin Advanced, Red Bull Advanced Technologies and project partner AF Racing AG, we are going to create a car that will excite and stir the imaginations of the car designers of the future and a global audience of sports car enthusiasts.

“These are exciting times for Aston Martin and arriving hot on the heels of our DB11 launch earlier this month, this new partnership underlines that our brand really is racing again.”

Red Bull Racing Team Principal Christian Horner said of the new partnership: “This is a very exciting project for everyone at Red Bull Racing. Through this Innovation Partnership the iconic Aston Martin logo will return to grand prix racing for the first time since 1960, and Red Bull Advanced Technologies, led by Adrian, will be harnessing our Formula One DNA to produce the ultimate of all road cars. It’s an incredible project which also realises a dream and vision long held by Adrian to design a road car. We are very much looking forward to what I’m certain will be a successful partnership.”

As the designer of cars such as the Aston Martin DB11 - which was revealed earlier this month at the Geneva International Motor Show - the Aston Martin Vulcan and the One-77, Marek Reichman holds the key to the unmistakeable design language of the modern era of Aston Martins.

“We are in the process of developing a hypercar that combines the latest in aerodynamics from F1^TM and the stunning design language of an Aston Martin sports car,” said Reichman. “The opportunity to collaborate with Adrian (Newey) and Red Bull Advanced Technologies will be a fascinating experience for everyone involved. Unconstrained by F1^TM regulations, we have a unique chance to create a car in its most efficient form that will represent the ultimate fusion of art and technology.”

Having an illustrious Formula One career spanning nearly 30 years, and as the designer of ten World Championship winning Formula One cars, the partnership represents a new challenge for Red Bull Racing’s Adrian Newey.

“From the age of six I have had two goals in life – to be involved in the design of racing cars, and to be involved in the design of a super car.” Newey commented. “Whilst the former ambition went on to form my career to date, the latter has always bubbled away, resulting in countless sketches and doodles over the years.

“The opportunity to now develop and realise those ideas whilst working with Marek and his colleagues from Aston Martin is tremendously exciting.  It allows us to translate the technology we have developed in F1^TM into a new arena.”

The Aston Martin brand was borne out of the racing exploits of Lionel Martin - one of the founding partners of the British marque over 103 years ago - and the company made its international motor racing debut at the 1922 French Grand Prix. While motorsport has always remained integral to the brand’s DNA, the most famous moment in Aston Martin’s significant motorsport history is the 1959 outright win at the Le Mans 24 Hours for Roy Salvadori and Carroll Shelby in the Aston Martin DBR1. The modern Aston Martin Racing team, formed in 2005 has taken three class wins at Le Mans and will return to Circuit de la Sarthe again this June.

To celebrate the partnership between Aston Martin, Red Bull Racing and Red Bull Advanced Technologies, the RB12s will carry the iconic Aston Martin wings logo throughout the 2016 season, making their debut at this weekend’s Australian Grand Prix at Albert Park in Melbourne.