USA SALES MAY - VW - The new Atlas saves the day, or month for the brand.

• May sales totaled 30,014 units, an increase of 4.3 percent over May 2016
• Sales of all-new Atlas totaled 1,610 units

Volkswagen of America, Inc. (VWoA) today reported sales of 30,014 units delivered in May 2017, a 4.3 percent increase over May 2016. With 133,861 units delivered year-to-date in 2017, the company is reporting an increase of 6.9 percent in year-over-year sales.

May 2017 also marks the start of sales for the all-new, Chattanooga, Tenn. built Atlas. Deliveries of the vehicle, which began mid-month, totaled 1,610 units. The SUV range of cars had highs and llows, with the Atlas helping the bottom line by over 1,600 units, the Tiguan took a huge drop like the Touareg, also the CC and Passat took a dive in May.

However the year to date figures show that Volkswagen are creeping ahead nicely, they still have some way to go to get back to the heady days before the fuel scandal, but with the Atlas and next generation Golf both these will help get the brand back up to where it once was.

May 2017 Sales

	May 17	May 16	Yr/Yr% change	May 17  YTD	May 16 YTD	Yr/Yr% change
Golf	1,281	1,013	26.5%	5,872	5,059	16.1%
GTI	1,734	1,735	-0.1%	9,041	8,820	2.5%
Golf R	282	433	-34.9%	2,110	2,284	-7.6%
e-Golf	381	269	41.6%	1,655	1,207	37.1%
Golf SportWagen	3,525	1,025	243.9%	13,689	4,346	215.0%
Total Golf Family	7,203	4,475	61.0%	32,367	21,716	49.0%
Jetta Sedan	11,535	10,943	5.4%	45,496	49,659	-8.4%
Jetta SportWagen       (now Golf SportWagen)	N/A	2	-100.0%	N/A	3	-100.0%
Total Jetta	11,535	10,945	5.4%	45,496	49,662	-8.4%
Beetle Coupe	1,005	587	71.2%	4,101	3,070	33.6%
Beetle Convertible	824	591	39.4%	3,133	2,598	20.6%
Total Beetle	1,829	1,178	55.3%	7,234	5,668	27.6%
Eos*	1	6	-83.3%	1	387	-99.7%
Passat	5,455	7,129	-23.5%	29,870	26,821	11.4%
CC	109	292	-62.7%	821	1,513	-45.7%
Tiguan	2,068	4,394	-52.9%	15,218	17,490	-13.0%
Touareg	204	360	-43.3%	1,244	1,948	-36.1%
Atlas	1,610	N/A	N/A	1,610	N/A	N/A
TOTAL	30,014	28,779	4.29%	133,861	125,205	6.91%

*Eos production ended in July 2015

USA - Sales for the first quarter of 2017 have taken a nose dive in the USA, but the top models remain the same.

• SUVs, Pickups increase their share of total market while cars continue to slide
• Ford’s F-Series trucks maintain their top selling position; Toyota Camry is best-selling car
• Volkswagen beginning to recover from effects of diesel crisis

Vehicle sales for the first quarter of 2017 fell 1.9% over the same period in 2016. Analysts had predicted a small increase for March sales but saw a decline despite reported high incentives spending. SUVs and Pickup Trucks continue to gain market share, with Honda’s 4.3% increase in share driven by sales from the CR-V and returning Ridgeline, which as re-entered the market after a two model year hiatus.

Once again, the top three best selling vehicles in the United States are the Ford F-Series, Chevrolet Silverado, and Ram Pickup. Ford’s F-Series line of trucks continues as the best-selling vehicle overall, selling 205,281 units in the first quarter of 2017, up from 186,121 units during the same time period in 2016.

Gaining ground on the top three is the forth best-selling vehicle and the best-selling SUV, Nissan Rogue, selling 100,000 units in the quarter in sales for the first time. Toyota Camry remained the best selling car, despite declining sales (83,459 units vs. 96,244 units), followed closely by the Honda Civic and Toyota Corolla (81,654 and 76,086 units respectively).

After years of declining sales, Volkswagen looks they might have turned the tide, increasing their sales by almost 7,000 units when compared to the same time period last year (76,293 vs, 69,316 units). These gains were largely driven by increased Golf family sales, which were up 48.2% for the quarter. VW has posted four consecutive monthly sales increases and will be introducing the Atlas full-sized SUV soon which should help it continue to show positive movement.

Continuing the trend of recent years, the market share of SUVs and Trucks continue to rise within the United States. In the first quarter of 2017, SUVs, Trucks, and Vans represented 58%, 5 percentage points more than what was seen in 2016. This increase was mostly due to the ever increasing popularity of smaller SUVs and crossovers like the Nissan Rogue, Honda CR-V, and Toyota RAV4.

The biggest decline was seen in the D-Segment. The segment decline in sales by 2.5 percentage points, from 16.9% in Q1 2016 to 14.% in Q1 2017. This decline has been seen throughout the segment, including market leaders like Toyota Camry, Ford Fusion, and Chevrolet Malibu.

While car sales were down overall, the A- and F-Segments (small cars and large luxury cars) actually had increases year-over-year. The Chevy Spark was up almost 40% for the quarter, while the new Lincoln Continental was a major reason for the gain in the F-Segment.

USA SALES JANUARY - VOLKSWAGEN - The cheat device debate has passed as sales grow.

• January sales totaled 23,510 units, an increase of 17.1 percent over January 2016
• Tiguan sales totaled 3,516 units, an increase of 39.1 percent over January 2016, marking the best January ever for the vehicle
• Golf SportWagen sales (which includes the all-new Alltrack) totaled 2,047 units, an increase of 189.9 percent over January 2016
• Passat sales totaled 5,887 units, an increase of 64.2 percent over January 2016

Volkswagen of America, Inc. (VWoA) today reported sales of 23,510 units delivered in January 2017. This marks a 17.1 percent increase over January 2016, and marks a large turning point for the brand.

After drops in sales for month after month due to the scandal over cheat devices, it seems that time has been a big healer, and people are returning to the German brand, even though the lawsuits and investigations are, as yet, to be completed.

The brand will have a large year this year with the all new Atlas SUV and the MK VIII Golf which comes on stream, along with other improvements, upgrades and new models, so will the general public forget and forgive, it seems like it for now, but time will see.

January 2017 Sales

	January 17	January 16	Yr/Yr% change	January 17 YTD	January 16 YTD	Yr/Yr% change
Golf	1,213	986	23.0%	1,213	986	23.0%
GTI	1,731	1,496	15.7%	1,731	1,496	15.7%
Golf R	443	477	-7.1%	443	477	-7.1%
e-Golf	332	328	1.2%	332	328	1.2%
Golf SportWagen	2,047	706	189.9%	2,047	706	189.9%
Total Golf Family	5,766	3,993	44.4%	5,766	3,993	44.4%
Jetta Sedan	6,846	8,175	-16.3%	6,846	8,175	-16.3%
Jetta SportWagen       (now Golf SportWagen)	n/a	2	-100.0%	n/a	2	-100.0%
Total Jetta	6,846	8,177	-16.3%	6,846	8,177	-16.3%
Beetle Coupe	740	666	11.1%	740	666	11.1%
Beetle Convertible	341	273	24.9%	341	273	24.9%
Total Beetle	1,081	939	15.1%	1,081	939	15.1%
Eos*	n/a	123	-100.0%	n/a	123	-100.0%
Passat	5,887	3,586	64.2%	5,887	3,586	64.2%
CC	167	379	-55.9%	167	379	-55.9%
Tiguan	3,516	2,528	39.1%	3,516	2,528	39.1%
Touareg	247	354	-30.2%	247	354	-30.2%
TOTAL	23,510	20,079	17.09%	23,510	20,079	17.1%

*Eos production ended in July 2015