Oscar-winner Adrien Brody is celebrating its 60th anniversary of the awesome Fiat 500.

• The short movie is Fiat's gift to all Italians to mark the birthday of the 500.
• There are two stars at the party: Oscar-winner Adrien Brody and the new Fiat 500 Anniversary special series.
• The movie ‘See you in the future’ aired last night on the main Italian TV channels.
• Creativity is by Leo Burnett, and the film is directed by Ago Panini and produced by Movie Magic.

Oscar-winner Adrien Brody is back on board the Fiat icon in the new international advertising campaign celebrating its 60th anniversary. Premiering yesterday, 60 years after the model was born on 4 July 1957, the campaign began with a short movie which forms the commercial of the Fiat 500 Anniversary special series. 

The film is set in 60s Milan, the city par excellence for style and Italian design. The clothes of the passers-by around the Cathedral are unmistakable, as are the objects that guide the camera into the protagonist's home: small details that take viewers straight back to the Dolce Vita years.

One of these is the record player, playing “Come prima” sung by Mario Lanza, to which Adrien Brody dozes off. After a fade to black, the protagonist leaves the house and walks past his period Fiat 500, running his eyes lovingly over its iconic silhouette. 

Once through the front door, he feels that something is not quite right as the 60s have turned into the present day. This contrast is the leitmotif of the film, and it also features in the meeting with the female protagonist; she is wearing a vintage dress, but drives a Fiat 500 Anniversary. 

The actor is struck by the lines of the car with its new Riviera Green livery, and viewers can appreciate the historical Fiat logos, the vintage 16-inch alloy wheels and the chrome plated mirror caps, while the girl takes the key from the 500 Anniversary and invites him to get in.

The two young people enjoy a day in Milan together in the new Fiat 500 Anniversary, in a mix of past and present, with a few small misunderstandings to underline the fact that they come from different eras. 

However, they share the same love for the Fiat 500, the icon that unites the generations with its style and timeless coolness, which celebrates its 60th birthday today. The short movie ends as Adrien Brody returns home. “See you again in the future, I hope”, he whispers. 

The final shot returns to the sofa and shows the actor waking up, left unsure about the distinction between past and present, and between dream and reality.

His only certainty is the 500 heritage and the 500 Anniversary, the protagonists of the campaign and icons of a timeless love story. The final comparison between the 500 and the new special series, provides the common thread between the Dolce Vita era and the present day, and is a fitting way to celebrate the birthday of the Fiat icon, "forever young" for 60 years.

Sixty years ago the first FIAT 500 was launched, Today, we have 2 special birthday editions.

• A new special series created to celebrate the 60th birthday of the Fiat 500
• Available in two exclusive new colours, Riviera Green and Sicilia Orange
• Available with the 1.2-litre 69hp petrol engine, as both a hatchback and a convertible
• Available to order now, priced from £14,265 OTR.

To celebrate the 60th birthday of the iconic Fiat 500 a new special series, the Fiat 500 Anniversario, will be available to order from today.

The history of Fiat 500 has been punctuated by many special editions, launched throughout its life to underline its distinctive ability to combine exclusivity with mass appeal, while remaining very much true to itself. 

The design of the Fiat 500 has fired the imagination of artists and fashion designers, to create examples such as the “500C by Gucci”, the “500 by Diesel” and the recent 500 Riva, “The Smallest Yacht in the world”.

The Fiat 500 Anniversario is available as a hatchback or a convertible and honours the 1957 Italian-made icon with a contemporary re-interpretation of the stylistic features that made it famous in the Dolce Vita years. This new special series has a sixties look that references some of the key historic characteristics of the car, such as the two new exclusive colours, Sicilia Orange and Riviera Green, the chrome accents on the bonnet and door mirror caps, the vintage Fiat logos and the 16-inch vintage alloy wheels. An alternative 16-inch diamond finish alloy wheel is also available, as a no cost option, offering a modern take on the spokes of classic car wheels. The vintage elegance of the car is completed by the cursive “Anniversario” logo sported on the boot.

The Fiat 500 has always had an inimitable look, and with the Anniversario every detail is designed to capture the carefree style and mood of the sixties, but with a modern touch. Inside, the new seats channel the retro style with horizontal striped fabric, contrast piping in body colour and an embroidered 500 logo, while the body-coloured dashboard and "Anniversario" embroidered floor mats complete the look.

The sixties was synonymous with embracing new technology and the new Fiat 500 Anniversario does just that. With automatic climate control, cruise control and rear parking sensors as standard, customers can also specify the optional Tech Pack, which includes the 7-inch TFT instrument panel, the Uconnect 7-inch HD LIVE radio, Apple Car Play and Android AutoTM, and satnav on request, bringing the Fiat 500 Anniversario bang up-to-date.

Available in combination with the 1.2-litre 69hp petrol engine, the Fiat 500 Anniversario returns 60.1mpg on the combined cycle, emitting just 110g/km CO2, combined with the Dualogic gearbox this reduces to 105g/km CO2, while returning 62.8mpg.

It was on July 4, 1957 that the "great little car", the emblem of mass car ownership, was launched in Turin. Its success was refreshed in 2007 and then again in 2015, with this year seeing it reach a new milestone of two million cars sold worldwide. The Fiat 500 Anniversario is a gift from 500 to its fans with a special series packed with features at an affordable price.

Model	OTR Price
Fiat 500 Anniversario	£14,265
Fiat 500C Anniversario	£16,865

FRANKFURT - Golf GTi Clubsport model to début at Frankfurt & to coincide with the 40th Anniversary of the GTi.

• 265 PS anniversary model accelerates to 100 km/h in 5.9 seconds
• A boost function increases power output to over 290 PS for a short time
• Expressive exterior with new front bumper, side skills, rear diffusor and multi-part roof spoiler

At the beginning of next year, the icon of the sporty compact class – the Golf GTI – is celebrating its 40th anniversary. Volkswagen will mark this historic event with a progressive special edition: the new Golf GTI Clubsport. 

Now Volkswagen is presenting the production version of the new Golf GTI Clubsport at the International Motor Show (IAA) in Frankfurt and offers a first look ahead at the driving performance of the most powerful production GTI ever.

The inventor of the “GTI” is thus continuing the tradition of GTI anniversary models, as exclusive special editions also marked the 20th, 25th, 30th and 35th birthdays. The turbocharged direct-injection engine in the anniversary model delivers an output of 195 kW / 265 PS , 35 PS more than on the previous most powerful Golf GTI. That, however, is far from all. For a short time – approximately 10 seconds each time – the driver can increase engine power by an additional 10 per cent to over 290 PS using a boost function. 

This added power is activated simply by kicking down the accelerator.

The Golf GTI Clubsport sprints to 100 km/h in 6.0 seconds with a 6-speed manual gearbox; the optional 6-speed dual-clutch gearbox (DSG) is even faster at 5.9 seconds.The Golf GTI Clubsport has a top speed of 250 km/h (DSG: 249 km/h). A look at fuel economy shows just how efficiently the sports car converts engine power into propulsion. 

With a manual gearbox, consumption is 6.9 l/100 km (equivalent to 160 g/km CO₂); if power is transferred to the front wheels by DSG, the figure comes in at 6.7 l/100 km (155 g/km CO₂).

Not only has Volkswagen given the anniversary model's engine more power, it has also extensively revised the design, equipment and aerodynamic fine-tuning of the anniversary model. 

Due to the high power output and significantly improved downforce, the dynamic performance of the Golf GTI Clubsport propels it into the domain of top-class motorsport. This results in ground breaking handling properties at high speeds and breath taking cornering speeds.

The Golf GTI Clubsport is painted in “Oryx White” (other colours are available); as a contrast, the roof area comes in black. 

The Volkswagen exterior designers created a completely new front bumper, new side sills, a new rear diffuser, a new multi-part roof spoiler and exclusive forged alloy wheels for the anniversary model. These features immediately make the anniversary model stand out from the familiar GTI models.

In terms of style, the side profile of the Golf GTI Clubsport is based on the original GTI version. To put this in context: the first generation was characterised by a wide black trim stripe on the side between the front and rear wheel arches at bumper level. 

This stripe has now been transferred to the side area of the anniversary model, paying homage to the 1976 Golf GTI, and is enhanced with the lettering “Clubsport”. The black trim stripe is continued towards the front in the new air deflector element of the front bumper. 

The optional “Bresica” 19-inch alloy wheels designed especially for the new Golf GTI Clubsport make a further dynamic statement. The anniversary model is equipped as standard with forged 18-inch alloy wheels that are also newly designed. A fine detail on the side are the high-gloss black door mirror caps.

The redesigned roof edge spoiler, perfected in the wind tunnel, is much larger than its counter part on the current GTI. There is a narrow air gap between the roof area that is entirely in black and the wing-like spoiler placed above it. The roof spoiler in high-gloss black and “Oryx White” projects upwards above the roof line. 

The lower rear section has also been individualised. Seen diagonally from behind, it is noticeable that the line of the wrap-around splitter of the side line (below the sill) is continued in the large rear diffuser that is a new development. Here, too, the colour is high-glass black. 

The redesigned and chrome-plated tailpipes of the twin-pipe exhaust system have been elegantly integrated in the diffuser; the diameter of the tailpipes is much larger than on the familiar Golf GTI models. The LED rear lights come in dark black-red.

The interior features iconic details that are essential for every GTI; they include the ergonomic sports seats with a tailor-made look featuring tartan fabric upholstery, red top stitching, a gear knob in golf ball design and a black headliner. 

These insignia of sportiness have been individualised or modified for the Golf GTI Clubsport. Accordingly, the anniversary model features folding racing bucket seats instead of sport seats. 

The seats are partially covered with Alcantara and feature a honeycomb pattern in the area of the back rests and seat cushions; the backrest also incorporates “GTI” lettering. A red line enhances the seat belts. 

New trim strips in “Honeycomb 40” design (instrument strip, centre console and doors) give the interior an even more exclusive appearance. Sporty decorative features include Alcantara trim on the gear lever, new lenses on the gear knob, the Alcantara sport steering wheel (with GTI emblem, red seam and 12 o'clock marking) and customised floor mats with red edging. 

When the driver and front passenger open the doors, they see the exclusive stainless steel door sill plates with red GTI lettering.

Golf GTI Club sport fuel consumption in l/100 km: 6,9 - 6,7 (combined), CO_2- emission in g/km:160 -155 (combined)