The all new DS7 Crossback is now open to place your reservation - and this is one car to have !!!

• DS7 CROSSBACK is first available with an exclusive highly-specified Limited Edition model, only available to order in 2017
• Available to view in high quality to see every detail in DS Virtual Vision at DS Stores
• Configurable online, with saved-code identity to save re-entering details to permit re-acquaintance and viewing online, in Store and for placing orders
• Exclusivity and high-end attention-to-detail assured

Potential customers of DS 7 CROSSBACK are being given unprecedented early access to this new SUV by DS. ‘La Première’ Limited Edition DS 7 CROSSBACK will be first model delivered to customers from 2018 with a high-specification, which is only available to order in 2017, up until 31 December.

This highly-specified first edition model is available to review online via the DS brand website: www.DSautomobiles.co.uk where the specific vehicle choices can be configured and selected.  

DS 7 CROSSBACK La Première, and the entire DS range, is also available for specific viewing in every detail exclusively with DS Virtual Vision - the very highest-quality virtual reality experience, the first of which is available now at the DS Urban Store at Westfield London, the high-class shopping centre at Shepherd’s Bush. 

With this innovation, customers will be able to use a headset to view in high quality definition the new SUV ‘full-size’ in 3D as part of a dynamic, interactive and captivating experience.

Orders can also be placed at a DS Store or DS Salon (part of the DS network of Dealerships), with or without a pre-configured specification with selected options or via the website. 

A dedicated online site: 

https://reservationlapremierefinance.ds7crossback.co.uk/ 

allows clients to configure the precise chosen specification and even make payment adjustments to personalise their preferred repayment terms.

DS 7 CROSSBACK La Première includes features of charismatic design with advanced technology; Elegant proportions, DS ACTIVE LED VISION, Hypnotic 3D rear lights and two 12-inch instrumentation screens with an innovative interface. French luxury know-how is clearly evident with the ‘Art Rubis’ leather upholstery interior trim – unique to La Première – with an obsession for detail and magnified interior roominess.

Cutting-edge equipment

This innovative approach goes hand-in-hand with the cutting-edge features of DS 7 CROSSBACK La Première with the latest technologies that will subsequently be available across the range: DS CONNECTED PILOT - paving the way for autonomous driving through Active Cruise Control and Lane Keeping Assist, DS NIGHT VISION - considerably improving visibility for driving at night, and DS ACTIVE SCAN SUSPENSION - the 21st  century DS suspension system, which uses a camera to anticipate bumps and undulations in the road for optimising ride comfort.

Distinctive styling

DS 7 CROSSBACK La Première stands out for its chic, exclusive styling: an elegant, charismatic allure with a choice of colours; Cumulus Grey metallic, Pearl White or Perla Nera Black pearlescent contrasting with a unique Nappa leather upholstery in a shade called Art Rubis, for a deep, welcoming environment. The refined watchstrap leather design of the seats is accentuated by pearl top-stitching, and the Nappa leather features a patina effect. Further, the exclusive B.R.M R180 timepiece displays the colours of the interior environment, while the dashboard and protective floor mats carry La Première identity.

Reflecting an obsession for detail, touches of the characteristic Art Rubis shade can be seen on the vehicle’s exterior, on the DS monogram badging at the front, the badges on the side and even on the sculpted 20-inch ‘Paris’ gloss black Onyx diamond-cut alloy wheels. This Limited Edition model magnifies a wealth of specification highlights available on the new DS SUV range, which is set to delight its first drivers.

To ensure optimised dynamic performance, DS 7 CROSSBACK La Première is available with a choice of the two most powerful engines in the range: Diesel BlueHDi 180 S&S and Petrol THP 225 S&S, both mated to the latest new-generation Efficient Automatic Transmission with 8-speeds (EAT8).

In the UK, DS 7 CROSSBACK La Première is available with the choice of the two power units, one petrol, one diesel, both priced at £42,650 on-the-road and with every one carrying the number 1 badging.

Ford to start full European autonomous testing on European roads from next year.

• Ford to start testing autonomous cars on European roads next year
• Europeans spend on average 10 days a year in cars and survey reveal how ‘drivers’ would spend time in a self-driving car 
• Self-driving technology seen as best for commuting or going out for drinks 
• One in six happy to let kids travel alone

Self-driving cars may still be a way down the road but many people can already foresee the life-changing difference they will make..

Ford today announced European testing of autonomous cars will start in 2017, as a survey of 5,000 adults showed how drivers would spend the time in self-driving cars. 

80 per cent said they would look forward to relaxing and enjoying the scenery, 72 per cent would chat on the phone, 64 per cent would have a bite to eat, with enjoying books and movies close behind.

In a new Ford-commissioned survey, many Europeans felt time behind the wheel would be better spent catching up with nearest and dearest, gazing out the window, or taking a nap.* 

ALL PICTURES ARE USED FOR ILLUSTRATIVE PURPOSES ONLY AND NOT TO BE CONSIDERED AS ACTUAL CARS USED BY FORD AS PART OF THE EUROPEAN AUTONOMOUS VEHICLE TESTING.

It could even spell the end of the “school-run mum” – as 16 per cent would let children travel alone.

“People are really beginning to think about exactly what autonomous vehicles could mean to their day-to-day lives,” said Thomas Lukaszewicz, manager, Automated Driving, Ford of Europe. “Many of us neglect time for ourselves and for our loved ones in the face of other demands. Self-driving cars will revolutionise the way we live, as well as the way we travel.”

On average, European drivers spend up to 10 days each year in their cars ** and a previous survey showed people in major cities find their commute more stressful than their job. *** This latest poll showed a preference for autonomous vehicles over traditional cars when it comes to going out for drinks and commuting – and nearly half thought driverless cars would be safer.

“We have already announced plans to use an autonomous vehicle for a ride-sharing service in the US in 2021 and it is important that we extend our testing to Europe,” added Lukaszewicz. “Rules of the road vary from country to country here, traffic signs and road layouts are different, and drivers are likely to share congested roads with cyclists.” 

Spanish Scrappage scheme works for the countries car sales in 2015, with over One Million sales in 2015.

Spanish new-car sales rose by 21 percent in 2015 to 1.03 million, vehicle manufacturers' association Anfac said on Monday. Registrations increased by 21 percent to 88,609 in December, Anfac said.

A Spanish government-backed subsidy scheme to boost new vehicle acquisitions has helped spur purchases over the last two years. In November, the government said it planned to renew the scheme for the eighth time until the middle of this year.

Under the scheme, owners who scrap their cars and buy a new one get 2,000 euros, half of which is provided by the government and half from the carmaker.

REPORT HERE