USA - The 2018 Dodge Challenger Hellcat Widebody V8, 3.5" wider, more power and far more fun.

New SRT Hellcat Widebody model has a starting U.S. Manufacturer’s Suggested Retail Price of $71,495 (including $1,700 gas guzzler tax, excluding $1,095 destination).

• Widebody design brings new fender flares first seen on 2018 Dodge Challenger SRT Demon to the Challenger SRT Hellcat Widebody, adding 3.5 inches of width
• New 20 x 11-inch “Devil’s Rim” split-five spoke aluminum wheels riding on 305/35ZR20 Pirelli P-Zero performance tires answer enthusiasts who have been clamoring for a factory-production Hellcat with even more grip
• Road course lap time on a 1.7-mile track lowered by approximately 2 seconds per lap in Widebody vs. standard Hellcat, approximately 13 car lengths after one lap
• New standard electric power steering (EPS) system with SRT Drive Modes add new selectable steering tuning to Hellcat, to help manage increased grip for improved acceleration and handling performance 
• Powered by proven 707-horsepower supercharged 6.2-liter HEMI® Hellcat V-8 engine
• 2018 Dodge Challenger SRT Hellcat Widebody model is open for dealer orders in July; will start arriving in dealerships in the third quarter

When the new 840-horsepower Dodge Challenger SRT Demon raced down the drag strip to open the New York Auto Show in April, Dodge unleashed the ultimate street-to-strip car. Today, the brand is following up on its performance car mantra, introducing the new 2018 Dodge Challenger SRT Hellcat Widebody, answering enthusiasts who have been clamoring for a factory-production Hellcat with even more grip.   

“The new Dodge Challenger SRT Hellcat Widebody completes our strongest Dodge muscle car lineup in history,” said Tim Kuniskis, Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT – FCA North America. “Our brand, engineering and design teams poured a ton of effort into making the new SRT Demon the world’s fastest quarter-mile production car, so now we’re leveraging that know-how, and some of those vital elements and transferring them to the new Challenger SRT Hellcat Widebody for improved performance on the street and a bolder, more aggressive new look.”

With a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $71,495 (including gas guzzler tax, excluding destination $1,095), the new Challenger SRT Hellcat Widebody model features the same fender flares first shown on the SRT Demon. These wider fender flares add 3.5 inches to the SRT Hellcat’s overall width, covering the new 20 x 11-inch “Devil’s Rim” split-five spoke aluminum wheels, which ride on new, wider 305/35ZR20 Pirelli P-Zero tires with a new tread pattern. A new electric power steering (EPS) system with SRT Drive Modes adds new selectable steering tuning for the first time on a Hellcat model.

In addition to its wider, more menacing stance, this new Challenger SRT Hellcat Widebody delivers improved lap times, lateral grip, acceleration and braking, compared with the already ferocious performance numbers of the Hellcat:

• Road course lap time on a 1.7-mile track lowered by approximately 2 seconds per lap, approximately 13 car lengths after one lap
• ¼ mile elapsed time (ET) improved by approximately .3 sec (10.9 ET in Widebody vs. 11.2 ET in standard Hellcat)
• Lateral skid pad grip increased by .04 g (.97 g in Widebody vs. .93 g in standard Hellcat)
• 0-60 mph acceleration improved by .1 second (3.4 in Widebody vs. 3.5 in standard Hellcat)
• Top speed of 195 mph

New EPS – a First for Hellcat  

The 2018 Challenger SRT Hellcat Widebody features a new standard electric power steering (EPS) system – a first for Hellcat. The system uses SRT Drive Modes with selectable settings for Street (Auto), Sport and Track.

Not only does the EPS system improve handling performance, owners will also notice better steering feel and ease of turning efforts at parking lot speeds. 

With EPS and SRT Drive Modes, drivers can tailor their experience by controlling horsepower, transmission shift speeds, steering, paddle shifters (automatic transmission only), traction and suspension. There is also a Custom setting lets the driver use individual preferences.

Functional and Intimidating Exterior Design

With the new Widebody fender flares that add 3.5 inches to the overall width of the Challenger Hellcat, the Widebody model joins the Challenger SRT Demon as the widest Challengers ever.

The new flares are expertly integrated into the body design with concealed attachments to amplify the Challenger SRT Hellcat’s menacing stance, while making room for the new 20 x 11-inch “Devil’s Rim” split-five spoke aluminum wheels that ride on 305/35ZR20 Pirelli tires for improved performance while filling the wheel wells for a stronger planted appearance. The front side marker lights are styled to flow with the shape of the fender flares.

The 2018 Dodge Challenger SRT Hellcat Widebody carries numerous exterior styling cues Dodge//SRT owners expect, such as:

• Power-bulge aluminum hood with center intake and dual heat extractors
• Exclusive illuminated Air-Catcher headlamps that feed air directly into the air box and engine bay through the center of the parking lamps
• Quad projector headlamps give a unique detailed appearance, while the aggressive brow “chops” the upper portion of the lamp design exudes a sinister look
• Front splitter (shared with Demon) and rear spoiler (from Hellcat) deliver responsive and balanced handling at high speed
• Hellcat-exclusive new grille and fender badges, along with raised SRT Hellcat badge on the rear spoiler
• Standard Brembo brake system includes two-piece 15.4-inch rotors and six-piston front calipers provide outstanding heat management/thermal capacity and longevity 

Proven Supercharged Hellcat Performance    

The 2018 Dodge Challenger SRT Hellcat Widebody is powered by the 6.2-liter supercharged HEMI V-8 with 707 horsepower and 650 lb.-ft. torque and can be paired to either the Tremec six-speed manual or TorqueFlite eight-speed automatic transmission. 

The proven Hellcat HEMI engine features additional cooling measures including a low-temperature circuit with two air/coolant heat exchangers integrated into the supercharger housing. This setup is designed to keep air temperatures below 140 degrees Fahrenheit, under extreme ambient conditions, while enabling air flow of up to 30,000 liters per minute.

So effective is this feature that engine power will not be de-rated due to cooling demands after 20 minutes of hard driving on a road course at an ambient temperature of 100 degrees Fahrenheit.

Before the new SRT Demon V-8 engine was introduced, the supercharged Hellcat HEMI V-8 was the most powerful passenger-car engine ever produced by FCA US, which made the Challenger SRT Hellcat and Charger SRT Hellcat models the most powerful and fastest coupe and sedan ever. The new engine was also named to Ward’s 10 Best Engines list for 2015.

Race-inspired, High-performance Interior

The cockpit of the Challenger SRT Hellcat Widebody remains true to its performance-oriented design and execution with world-class materials; high-sill center console and driver-focused instrument panel with 200-mph speedometer; SRT performance leather-wrapped flat-bottom, heated steering wheel; standard SRT Laguna leather performance seats with SRT Hellcat logo, and new red Hellcat instrument panel badge.

SRT Performance Pages are accessible through the latest 8.4-inch touchscreen display media center with standard Uconnect 4C NAV system featuring performance improvements with faster startup time and enhanced processing power offering multi-touch gestures, vivid imagery, sharper graphics and the ability to support smartphone integrations.

The 2018 Dodge Challenger SRT Hellcat Widebody will be available 15 exterior colors: B5 Blue (late availability), Billet Silver, Destroyer Grey, F8 Green (late availability), Go Mango, Granite Crystal, IndiGo Blue (late availability), Maximum Steel, Octane Red, Pitch Black, Plum Crazy (late availability), Redline Tri-Coat, TorRed, White Knuckle and Yellow Jacket.

Production of the 2018 Challenger SRT Hellcat Widebody begins later this summer with deliveries to Dodge//SRT dealers in the third quarter.

Automotive experts, HPI has revealed the Top 13 list of eerily named vehicles following a poll amongst its team of motoring editors.

Automotive experts, HPI has revealed the Top 13 list of eerily named vehicles following a poll amongst its team of motoring editors.

Tim Bearder at HPI said: “With Halloween just around the corner we thought it would be fun to look at some of the scary names car manufacturers give to their models.  Getting the name of a car right is really important for manufacturers so that it appeals to consumers and sells well.  

Maybe with some of the models we came up with the manufacturers were hoping to scare up a bit of business by giving their cars a menacing but memorable name.

“The HPI team has compiled some outlandish and wonderfully terrifying named vehicles over the years ranging from obscure concept cars, supercars and high value models to more mainstream cars.”

The Top 13 list of eerily named cars polled by HPI is:

1) Rolls-Royce Phantom  

2) AMC Gremlin

3) Pontiac Banshee

4) Hillman Imp

5) Lamborghini Diablo

6) Alfa Romeo Spider

7) Plymouth Prowler

8) Ford Probe

9) Spectre R42

10) Dodge Challenger SRT Hellcat

11) Rolls-Royce Wraith

12) DF Goblin

13) Lamborghini Murcielago (Murcielago is Spanish for ‘bat’)

Added Tim Bearder: “Whether born of attempts to sound genuinely scary or to simply stand out from the crowd, car manufactures have a long history of concocting car names that sound dark and scary. There also a tendency to name cars after animals and these are generally based on predatory beasts.”

FCA and all it's sub brands produces one their best shows to date, with a significant number of new or revamped cars.

FCA US Debuts New Jeep® and FIAT Models and Offers Multiple Exhibits and Driving Experiences at the 2016 New York International Auto Show 

• Jeep brand introduces new 2017 Grand Cherokee Trailhawk and Summit models featured alongside the new Jeep Cherokee Overland and the full lineup of 75th Anniversary vehicles
• North American debut of the all-new 2017 Fiat 124 Spider Elaborazione Abarth
• All-new 2017 Chrysler Pacifica minivan, featuring unprecedented functionality and style, on display with the new 2016 Chrysler 200S and Chrysler 300S Alloy Editions
• Dodge and SRT models, including the record-setting 2016 Dodge Viper ACR Extreme, Charger and Challenger SRT Hellcat models and more
• Ram Truck brand returns to New York with award-winning Ram 1500, 2500 and 3500 models
• Popular interactive experiences in New York, including Camp Jeep, the debut of the Dodge Viper Racing Simulator and the Pacifica Play Zone 

FCA US LLC rolls into the 2016 New York International Auto Show at the Jacob K. Javits Center, today through April 3, with a variety of displays and driving experiences featuring Chrysler, Jeep®, Dodge, Ram and FIAT brand vehicles.

Jeep Brand

During the New York International Auto Show press day on March 23, the Jeep brand expanded its Grand Cherokee lineup with the introduction of a new Trailhawk model — the most capable factory-produced Grand Cherokee ever. 

The brand also introduced the 2017 Grand Cherokee Summit, bringing a new exterior appearance, a plush new interior and even more standard premium features to consumers looking for the ultimate premium full-size SUV. 

In addition, the Jeep brand display includes its 75th Anniversary lineup of vehicles to celebrate the unparalleled history of the legendary Jeep brand. All 75th Anniversary special-edition models feature Jeep-exclusive Green exterior paint (Sarge Green, Recon Green or Jungle Green, depending on model), Low Gloss Bronze wheels, bronze and orange exterior accents, unique interiors, including exclusive seats with embossed 75th Anniversary logo or one-of-a-kind Ombre Mesh fabric, open-air freedom and a 75th Anniversary exterior badge.

The new, premium Jeep Cherokee Overland model is on display as well as the full lineup of new and award-winning Jeep vehicles.

FIAT Brand

The FIAT brand is showcasing the all-new 2017 Fiat 124 Spider, a revival of the iconic roadster that combines Italian style, performance and engaging driving dynamics with best-in-class horsepower and torque. Paying homage to the original 124 Spider nearly 50 years after its introduction, the 2017 Fiat 124 Spider delivers the ultimate Italian roadster experience with driving excitement, technology and safety combined with iconic Italian design. 

The latest addition to the 124 Spider lineup is the Elaborazione Abarth, which is making its North American debut at the New York auto show. Created specifically for performance enthusiasts, the Fiat 124 Spider Elaborazione Abarth features a sport suspension; mechanical limited slip differential; Sport Mode selector; an aggressive appearance; and available high-performance seats and brakes.

In addition, the FIAT brand display features several vehicles, including the 2016 Fiat 500X which offers an advanced all-wheel-drive system, functionality and a full array of safety, comfort and convenience features.

Chrysler Brand

The 2017 Chrysler Pacifica, which reinvents the minivan segment with an unprecedented level of functionality, versatility, technology and bold styling, also will be on display. Re-engineered from the ground up on an all-new platform, the Pacifica delivers class-leading gasoline and hybrid powertrains to the minivan segment. 

With more than 100 available safety and security features, the all-new Uconnect Theater rear seat entertainment system, and a full array of comfort and convenience technologies, the Chrysler Pacifica is a no-compromises minivan ideally suited for today’s families.

Making their New York debut, the 2016 Chrysler 200S and Chrysler 300S with Alloy Edition packages will be available this spring at dealerships nationwide.

Dodge and SRT Brands

Building upon their rich heritage of performance, muscle cars and innovative engineering, the Dodge and SRT performance brands are showcasing the 707-horsepower Dodge Charger and Challenger SRT Hellcat cars. 

The Dodge display also will feature the record-setting 2016 Dodge Viper ACR — the indisputable “ultimate street-legal race car” with more track records than any production car in the world with a total of 13 road course lap records as certified by the Sports Car Club of America (SCCA). And making its New York debut is the Viper ACR Extreme sporting a Matte White exterior paint and Brass Monkey wheels.

Also on display, 2016 Dodge Durango Citadel Anodized Platinum and Durango Limited Brass Monkey Appearance Packages, Dodge Charger and Challenger Scat Packs, the Dodge Journey Crossroad, Dodge Dart and the Dodge Grand Caravan.

Ram Truck Brand

The Ram Truck display features the latest award-winning Ram models, including the Ram 1500 Rebel, Ram Limited editions and Ram 1500 EcoDiesel.

The Ram Rebel brings one-of-a-kind off-road design to the full-size truck segment with unique design cues and can-do attitude backed by Ram Truck engineering. 

For truck buyers who want both luxury and performance, Ram’s chart-topping Limited editions, available in Ram 1500, 2500 or 3500, are on display alongside the Ram 1500 EcoDiesel, featuring the best fuel economy of any full-size truck at 29 mpg highway. 

And for those who require the highest levels of capability, the Ram 2500 is on the show floor along with the Ram ProMaster, Ram ProMaster City and Ram Commercial’s cargo vans.

FCA Interactive Displays

Camp Jeep is the ultimate off-road driving test that gives auto show attendees the chance to experience the extreme off-road capabilities of Jeep vehicles. New for 2016 will be the Ground Clearance Stair Climb and the Extreme Breakover obstacles.

Making its New York debut, the Chrysler brand’s Pacifica Play Zone invites parents and their children to playfully interact with the features of the all-new 2017 Chrysler Pacifica through immersive experiences.

And the Dodge Viper Racing Simulator is a virtual experience unlike any other. Attendees can sit inside a real Dodge Viper and feel the thrill of what it’s like to get behind the wheel of the 645-horsepower supercar.

USA - Go Mango: Dodge launches modernised exterior heritage colour for 2016 Challenger and Charger.

• Dodge continues to answer enthusiast demand with the latest heritage-inspired exterior paint color 
• Dealers can begin ordering Go Mango immediately on Charger and Challenger SRT models 

“Plum Crazy” purple, “B5 Blue” and “Sublime” green Dodge Charger and Challenger muscle cars have recently been streaming out of FCA US’ Brampton Assembly Plant, bringing a sense of nostalgia and powerful bursts of high-impact paint color to highways and dragstrips across the country.

Now, new for spring 2016 and shown for the first time this past weekend at the 11th annual Spring Festival in Irvine, Calif., Dodge is expanding its color palette with a new, modernized version of Go Mango exterior paint on 2016 Dodge Challenger and Charger SRT models. Dealers can begin ordering Go Mango immediately.

Go Mango was first introduced by Dodge on the iconic 1970 Challenger. Following a limited production run in 2006 on specific Charger R/T Daytona models, and more recently featured on the 2016 Dodge Dart, the next generation of the legendary and limited-edition exterior hue combines orange and red tones into a high-impact color that showcases the legendary Dodge performance attitude.

“Powerful performance cars like our Dodge Charger and Challenger demand high-impact colors,” said Tim Kuniskis, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America. “Dodge muscle cars have a long history of unique paint colors with iconic names, and we’ll continue to reach back into our paint code archive to give our enthusiast customers what they want.”  

Go Mango is now available exclusively on the following 2016 Dodge Challenger and Charger models:

• Challenger SRT 392 and SRT Hellcat – dealers orders open immediately
• Charger SRT 392 and SRT Hellcat – dealers orders open immediately 

FCA to have a whole host of brand new and revised products on display at the 2016 Chicago Motor Show.

• A new 2017 Ram truck to be revealed on Thursday, Feb. 11 and will be showcased alongside award-winning Ram 1500, 2500 and 3500 models
• All-new 2017 Chrysler Pacifica minivan, featuring unprecedented functionality and style, on display
• New 2016 Chrysler 200S and Chrysler 300S Alloy Editions debut at Chicago Auto Show
• Dodge and SRT models, including the record-setting 2016 Dodge Viper ACR, Charger and Challenger SRT Hellcat models, and the new 2016 Durango Citadel Anodized Platinum and Durango Limited Brass Monkey packages showcase performance, muscle and innovative engineering
• All-new 2017 Fiat 124 Spider delivers the ultimate Italian roadster experience
• Jeep® displays the new Cherokee Overland model, as well as celebrates the unparalleled history of the legendary Jeep brand with a full lineup of 75th Anniversary vehicles
• More than 130 Mopar products will showcase how FCA vehicles can be personalized
• Popular indoor driving experiences return, including Camp Jeep and Drive Chicago
• Pacifica Play Zone debuts in Chicago, lets parents and children interact with the features of the all-new 2017 Chrysler Pacifica

FCA US LLC has rolled into the 2016 Chicago Auto Show, Feb. 13-21, with a variety of displays and driving experiences featuring Chrysler, Dodge, FIAT, Jeep® and Ram brand vehicles.

Ram Truck Brand

Chicago Auto Show attendees will be the first to see a new Ram truck, which will be introduced during the Chicago Auto Show media preview on Thursday, Feb. 11. The Ram Truck display will feature the latest award-winning Ram models, including the Ram 1500 Rebel, Ram Limited editions and Ram 1500 EcoDiesel. 

The Ram Rebel brings one-of-a-kind off-road design to the full-size truck segment with unique design cues and can-do attitude backed by Ram Truck engineering. Equipped with factory lift, 33-inch tires, standard air suspension, skid plates, tow hooks and other off-road-ready features, the Ram 1500 Rebel appeals to the truck owner looking for a less-beaten path.

For truck buyers who want both luxury and performance, Ram’s chart-topping Limited editions also will be on display. Available in Ram 1500, 2500 or 3500, the Ram Limited is the benchmark in truck opulence with the highest level of sophistication and attention to detail. 

Featuring premium materials, such as all-black, full-leather seating, real-wood interior components and unique badges, the Ram Limited is a “black-tie” luxury alternative to the popular southwestern-themed Ram Laramie Longhorn edition pickup.

The Ram Truck display also will feature the Ram 1500 EcoDiesel, with the best fuel economy of any full-size truck at 29 mpg. For those who require the highest levels of capability, the Ram 2500 will be on the show floor along with the Ram ProMaster, Ram ProMaster City and Ram Commercial’s cargo vans.

Chrysler Brand

Fresh from a highly successful debut at the 2016 North American International Auto Show in Detroit, the 2017 Chrysler Pacifica reinvents the minivan segment with an unprecedented level of functionality, versatility, technology and bold styling. Re-engineered from the ground up on an all-new platform, the Pacifica delivers class-leading gasoline and hybrid powertrains to the minivan segment. 

With more than 100 available safety and security features, the all-new Uconnect Theater rear seat entertainment system, and a full array of comfort and convenience technologies, the Chrysler Pacifica is a no-compromises minivan ideally suited for today’s families.

Debuting at the 2016 Chicago Auto Show, the 2016 Chrysler 200S and Chrysler 300S with Alloy Edition packages will be available this spring at dealerships nationwide. Adding to the 200S and 300S models’ athletic styling, segment-exclusive technologies and driver-focused appointments, the new 200S and 300S Alloy Editions further the Chrysler brand’s color and material leadership and Detroit-born style with trendsetting finishes that include Dark Bronze and Titanium.

Dodge and SRT Brands

Building upon their rich heritage of performance, muscle cars and innovative engineering, the Dodge and SRT performance brands will showcase the 707-horsepower Dodge Charger and Challenger SRT Hellcatcars, as well as the record-setting 2016 Dodge Viper ACR — the indisputable “ultimate street-legal race car” with more track records than any production car in the world, a total of 13 road course lap records as certified by the Sports Car Club of America (SCCA).

The Dodge Charger SRT Hellcat features the supercharged 6.2-liter HEMI® Hellcat V-8 engine that produces 707 horsepower and 650 lb.-ft. of torque, a top speed of 204 miles per hour and a National Hot Rod Association (NHRA)-certified, quarter-mile elapsed time of 11.0 seconds on stock Pirelli P Zero tires, making it the quickest, fastest and most powerful production sedan in the world, as well as the most capable and technologically advanced four-door muscle car in America. 

Also powered by the supercharged Hellcat engine, the Dodge Challenger SRT Hellcat is the fastest, most powerful muscle car ever with a NHRA-certified quarter-mile elapsed time of 11.2 seconds with stock Pirelli P Zero tires. With drag radials, the quarter-mile run dropped to just 10.8 seconds.

Also on display, the new 2016 Dodge Durango Citadel Anodized Platinum and Durango Limited Brass Monkey Appearance Packages, Dodge Charger and Challenger Scat Packs, the Dodge Journey Crossroad, Dodge Dart and the Dodge Grand Caravan.

FIAT Brand

The FIAT brand will showcase the all-new 2017 Fiat 124 Spider, a revival of the iconic roadster that combines Italian style, performance and engaging driving dynamics. Paying homage to the original 124 Spider nearly 50 years after its introduction, the 2017 Fiat 124 Spider delivers the ultimate Italian roadster experience with driving excitement, technology and safety combined with iconic Italian design. 

The 124 Spider continues the expansion of the FIAT brand in North America and will arrive in FIAT studios this summer.

In addition, the FIAT brand display will feature several vehicles, including the 2016 Fiat 500X, which delivers the Italian design and engaging driving dynamics synonymous with the FIAT brand. 

The 500X offers an advanced all-wheel-drive system, functionality and a full array of safety, comfort and convenience features. The all-new crossover features two engine options, an available nine-speed transmission and an all-wheel-drive system with a disconnecting rear axle for improved fuel efficiency.

Jeep Brand

Showcasing its 75th Anniversary lineup of vehicles, the Jeep brand returns to the Chicago Auto Show with a full lineup of new and award-winning SUVs. To celebrate the unparalleled history of the legendary Jeep brand, all 75th Anniversary special-edition models feature Jeep-exclusive green exterior paint (Sarge Green, Recon Green or Jungle Green, depending on model), Low Gloss Bronze wheels, bronze and orange exterior accents, unique interiors, including exclusive seats with embossed 75th Anniversary logo or one-of-a-kind Ombre Mesh fabric, open-air freedom and a 75th Anniversary exterior badge.

The Jeep brand display will feature the newest luxury model for the brand, the Jeep Cherokee Overland, as well as the full lineup of Jeep vehicles.

Mopar Brand

More than 130 Mopar products will be showcased at the Chicago Auto Show giving attendees insight on how FCA US vehicles can be personalized. Mopar-modified vehicles include:

• Chrysler 200 S Mopar, which gives the mid-size sedan an “attitude adjustment,” thanks to a mixture of production and concept Mopar parts and accessories.
• Dodge Charger Deep Stage 3, Mopar injected up to 75 additional horsepower with the Mopar Scat Pack 3 Kit and then for good measure bolted on a selection of production and concept Mopar products to create a completely original, performance-driven version of the world’s only four-door muscle car.
• Jeep Wrangler Red Rock Concept pays tribute to the Red Rock 4-Wheelers off-road club that hosts the annual Easter Jeep Safari in Moab, Utah. In celebration of the upcoming 50th annual Easter Jeep Safari, the Jeep brand will produce 50 serialized Jeep Wrangler Red Rock special-edition models in 2016, influenced by the Wrangler Red Rock Concept.
• Ram Rebel X, a full-size pickup outfitted with a catalog of Mopar production parts and accessories, adds an exclamation point to the all-terrain credentials of the Ram 1500 Rebel.
• Fiat 500X Chicane is a street-tuner vehicle, designed to buzz through urban areas with a concept Mopar fascia, body cladding and concept oversized 20-inch two-tone Satin Black and Gloss Black wheels.

FCA Interactive Displays

Camp Jeep

Attendees can experience a number of Jeep vehicles first-hand at Camp Jeep, the ultimate indoor off-road driving course. The 20,000-square-foot exhibit enables participants to experience the extreme off-road capabilities of Jeep vehicles. The course is comprised of several obstacles that simulate some of the rigorous testing that Jeep vehicles must endure to be Trail Rated, including ground clearance, traction, stability, break over, articulation and suspension.

“We have created this unique auto show opportunity to provide our customers with a memorable experience that no other manufacturer can offer,” Mike Manley, Head of Jeep Brand – FCA Global, said. “The iconic Jeep brand offers an adventurous lifestyle and vehicles that deliver legendary 4x4 capabilities. Attendees will enjoy the Jeep experience first-hand on the show floor.”

Since the debut of Camp Jeep in 2004, more than 1.5 million people have experienced the interactive off-road experience at more than 100 events in the United States. Camp Jeep has provided more than 292,000 test rides at the Chicago Auto Show since it debuted there in 2005. This will be Camp Jeep’s 12th appearance at the Chicago Auto Show. 

Attendees who ride on the Camp Jeep track will receive a Jeep 75th Anniversary souvenir cinch sack (as quantities remain). Participating riders also will be automatically entered into a FCA US national giveaway contest for a chance to win $45,000 toward any eligible FCA US vehicle.

Camp Jeep will be open during all press and public hours of the Chicago Auto Show beginning Thursday, Feb. 11.  Camp Jeep participants 17 years and under must be accompanied by a parent or guardian and be at least 44 inches tall.

Drive Chicago

Chicago Auto Show attendees also will have the opportunity to experience the exciting drive capabilities of nine Chrysler, Dodge and FIAT vehicles on the indoor Drive Chicago test track, including:

• Chrysler
  • 200C AWD
  • 200S AWD
  • 300C Platinum
• Dodge
  • Charger R/T Scat Pack
  • Challenger R/T Scat Pack Shaker
  • Durango R/T AWD
• FIAT
  • 500X Trekking Plus
  • 500X Lounge AWD
  • 500 Abarth

Since 2005, the FCA US multi-brand track has provided more than 223,000 test rides at the Chicago Auto Show.

Participants will get a Chrysler, Dodge or FIAT Beanie Cap or a multi-brand tote bag branded with Chrysler, Dodge and FIAT logos (as quantities remain). The Drive Chicago test track will be open during all press and public hours of the Chicago Auto Show beginning Thursday, Feb. 11.  

Pacifica Play Zone

The Chrysler brand will debut its Pacifica Play Zone at the 2016 Chicago Auto Show from Saturday, Feb. 13-Sunday, Feb. 21.

Pacifica Play Zone invites parents and their children to interact with the features of the all-new 2017 Chrysler Pacifica through immersive experiences at the Kids Zone Interactive Area. Key properties of the Pacifica Play Zone making it fun for the whole family include:

• Uconnect Game Center creates a larger-than-life interactive experience, lets guests play the new Uconnect games available in the all-new 2017 Chrysler Pacifica, including checkers, tic-tac-toe, bingo, math flash cards and hanging fruit, on an interactive wall with five 65-inch touch screens.
• Hands-free sliding doors: This display is the side of a Pacifica and enables people to walk up and experience the kick-wave technology on the sliding door.
• A 360-degree photo op gives every family the chance to take a picture of themselves in the 2017 Chrysler Pacifica against one of three selected backgrounds, including a moonscape.
• The Exterior Design Center invites adults and children to color and stylize their own image of the all-new 2017 Chrysler Pacific and share their own creation via social media.
• Uconnect Theater enables everyone to experience the 10-inch Uconnect Theater screens available in the second row of the vehicle
• A full Chrysler Pacifica dashboard lets attendees get to know the 8.4-inch radio, driver information display, steering wheel controls and other technology built into the dashboard.

Dodge Viper Racing Simulator

The Dodge Viper simulator is a virtual experience unlike any other. Attendees can sit inside a real Dodge Viper with all the typical functional controls, including gas, brake and clutch pedals, steering wheel, six-speed shifter with reverse, handbrake and gauges.

Directly in front of the Viper are three panoramic screens that display the virtual track experience. But better than other simulators, the Viper actually gives the driver the thrill of feeling what it’s like to get behind the wheel of the 645-horsepower supercar. 

The Viper rolls side to side, lunges forward and back, and moves up and down based on driver input. The simulator also depicts things like road texture, engine vibrations and the jarring impact of collisions as drivers try to harness the power of the V-10 engine. 

The sound effects come in clearly through the premium in-car sound system, making the experience completely surreal and exhilarating via all senses.