Check out the stats for the Peugeot 308 with the '65' plate change imminent, is this THEE car to get ?

• Strong demand expected ahead of 65-plate change
• Exceptional value for money from 2014 European Car of the Year hatchback and SW
• Great offers for September buyers

Performance, style, economy, efficiency and versatility – the PEUGEOT 308 is the one car which has it all. The 2014 European Car of the Year winning compact family hatchback is the perfect choice if you're considering a new ‘65-plate’ model from 1^st September.

Over 22,000 have been sold in the UK since the car was launched 18 months ago and its striking design has been key to that success.

The 308’s sleek exterior gives the car a genuine contemporary presence on the road, though it’s the beautifully executed cabin that has stolen the hearts from many discerning drivers. 

The premium PEUGEOT ‘i-Cockpit’ interior is a real game-changer for PEUGEOT. Driver-focused and minimalist, like nothing else in the segment, it offers a state of the art 9.7-inch touchscreen which takes in-car infotainment to a high level.

The beating heart of the 308 is its range of ultra-efficient PureTech petrol and BlueHDi diesel engines. 

Mated to a choice of advanced manual or automatic transmissions, the result is exceptional environmental performance, no matter which model is chosen. Combined Cycle fuel economy is as high as 91.1mpg with CO₂ emissions as low as 82g/km – figures with mouth watering appeal to both retail and corporate customers.

For drivers seeking extra practicality for families or larger loads, the 308 SW makes an excellent ‘head and heart’ choice. Its generous boot space is among the best in the segment with an impressive 660 litres below the parcel shelf, including 70 litres hidden under the boot floor for extra security. 

‘Magic Flat’ rear seats are standard and the ‘instant folding’ system – available thanks to levers accessible on both sides of the boot – is simple and intuitive to use. For outstanding versatility, it creates a flat floor and a massive 1,660 litres of luggage space.

With prices starting from only £14,995 for the hatchback, there’s a PEUGEOT 308 for every customer. The high level of standard equipment across the range includes DAB digital radio, air-conditioning, remote central locking and cruise control.

From Access trim, through Sportium, Active and Allure, the specification is a desirable mix of comfort, convenience and technology. Broadening the range further, the 308 GT adds a touch of performance, with the choice of a 1.6-litre e-THP 205 manual, or 2.0-litre BlueHDi 180 automatic under the bonnet.

The 308 GT is supported by the 308 GT Line, which features much of the look of its sporty sibling but with a wider range of economical engines.

The letters ‘GTi’ have long been associated with PEUGEOT performance and after a triumphant unveiling earlier this summer at the Goodwood Festival of Speed, the flagship 308 will soon be in Dealerships. Developed by PEUGEOT SPORT, it’s designed to offer a thrilling and unparalleled driving experience with power outputs of 250hp and 270hp. It will be available on a 65-plate from November.

Paying for your new 65-plate PEUGEOT 308 couldn't be easier. Passport finance is ideal for customers who like to change their car every three years, and means fixed monthly payments for simple budgeting.

For example, you can drive away a new PEUGEOT 308 Active 1.2-litre e-THP 110 S&S (RRP £18,065), with a deposit of £2,840 and 36 monthly payments of just £225. That includes a Peugeot incentivised deposit contribution of £700.

It all adds up, so chose any number, and then …

Add the number of models currently available in the 308 range (Add 28)

Multiply that by the current number of trim levels available on 308 (Multiply by 6)

Subtract that number by the number of cylinders of the PureTech engine (Subtract 3)

Divide the number of types of paintwork - solid, metallic & pearlescent (Divide by 3)

Subtract the original number (Subtract the original chosen number)

Then add the number of colours of 308 (Add 11)

Subtract the original number (Subtract the original chosen number)

Add the number metres the 308 can easily turn within, between kerbs (Add 11)

Multiply this number by the number of cylinders in the BlueHDi engine (Multiply by 4)

Voilà

The PEUGEOT 308 – in numbers

• 140kg lighter than its predecessor enhancing agility and performance
• 70kg attributed to the new EMP2 (Efficient Modular Platform 2)
• 3kg saved by a world-first tailgate formed from composite thermoplastic
• 3g/km of CO₂ can be saved when fitted with Ultra Low Rolling Resistance tyres
• 82g/km BlueHDi 120 S&S models
• 91.1mpg economy on the Combined Drive Cycle
• 93g/km is the lowest CO₂ model (1.6-litre HDi 92) at launch, with …
• 78.4mpg economy on the Combined Drive Cycle
• 4.25 metres in length, just 1.46 metres high and 1.80 metres wide
• 31 LEDs feature in each Full LED headlight
• 9.7” colour touch screen controls central functions
• 351 x 329mm is the size of the compact steering wheel for handling agility
• 863 and 770mm front and rear overhangs and a 2.62 metre wheelbase
• 470-litre hatchback boot volume extends to 1309-litres utilising all of the interior space
• 82 to 270hp petrol, 92 to 181hp diesel engines
• 0.28Cd for an excellent aerodynamic shape performance
• 130hp and 110hp 1.2-litre 3-cylinder petrol models arrive in spring 2014
• 99.9% elimination of diesel particulates with FAP
• 10.4 metres turning circle between kerbs for benchmark manoeuvrability
• 12-litre cooled glove box and 3.7-litre front door trays
• 2 million test miles covered before launch
• 116 patents filed in the development of the new 308

Demand for PureTech three-cylinder petrol engines is up 252% on PEUGEOT 308 models

• Dedicated PureTech petrol 308 model brings value and equipment
• Expanding product range featuring PureTech engine means extra production line is commissioned
• ‘Driving Sensations’ advertising campaign back on TV to heighten awareness of customer benefits

PEUGEOT has seen demand grow, year-on-year, for its ultra-efficient range of PureTech three-cylinder petrol engines since it was first launched with the new 208 and turbo-charged versions on the 308 from last year, which have seen a significant rise in sales by 252 per cent.

This sales performance is being backed by the well-liked ‘Driving Sensations’ TV advertising campaign, with demand for petrol versions anticipated to continue growing during 2015, supplemented by an expanding choice in the model range.

PureTech is the Brand name for PEUGEOT’s new range of 3-cylinder petrol units, incorporating the efficiency with 1.0-litre and 1.2-litre naturally-aspirated, and 1.2-litre turbocharged. The PureTech engine range now powers the 108, 208, 2008, 308, 3008 & 5008 models. The engine is the latest in a long line of powertrain innovations, designed to produce big performance from small-capacity powerplants. At the heart of its appeal is optimised combustion, in harmony with ‘fun to drive’ dynamics.

PEUGEOT’s reputation for outstanding diesel technology is well-known and established over a 50-year period, but PureTech customers are recognising that petrol power can be just as rewarding to drive and very cost-effective to own.  Nowhere is this more obvious than on the PEUGEOT 308, where sales of petrol models were up by a staggering 252% during 2014. Largely attributed to PureTech, demand has moved from a diesel-dominated position in 2013, with only 6% of total sales credited to petrol, to 16% in 2014, with an increase from 14% to 31% in the retail sector alone.

This growth is expected to continue during 2015 with the arrival in showrooms of two key PEUGEOT 308 models – GT Line and Sportium – both of which are available with PureTech petrol engines.

The 308 GT Line capitalises on the styling of the range-topping 308 GT, with desirable features including; 18-inch ‘Diamant’ alloy wheels and twin exhausts, housed within the black lacquered rear diffuser. On the inside, sports seats and leather steering wheel are both enhanced with red stitching.

Powered by a 1.2-litre PureTech 130 petrol engine with Stop & Start (S&S) technology, and mated to a new, highly-efficient, six-speed manual transmission, the 308 GT Line Hatchback offers an official combined cycle fuel economy of 61.4mpg,  with CO₂ emissions at only 110g/km. This model is priced at just £21,445 on-the-road, with a six-speed automatic variant at £22,445.

PEUGEOT 308 Sportium – uniquely available with PureTech

PEUGEOT’s reputation for exceptional engine technology is second to none, and there’s no better display of that than its current range of products equipped with the PureTech 3-cylinder petrol units.

To celebrate, PEUGEOT has developed a special edition version of the 308 Hatchback called ‘Sportium’. It’s available with a choice of three engine and transmission combinations, each powered by the PureTech petrol engine and packed with desirable features.

The Sportium model takes all the best elements of the 308, the 2014 Car of the Year and is positioned between Access and Active trim levels, so already benefits from a high level of standard specification including DAB digital radio, air-conditioning, 9.7-inch colour touch-screen, Bluetooth connectivity and cruise control with a useful speed limiter function.

Additional features on the exterior include 16-inch ‘Diamond’ alloy wheels, rear parking sensors, tinted rear windows, black door mirrors and a chrome grille. Inside, there is a leather-covered steering wheel and gearstick gaiter, driver’s lumbar support, plus automatic headlamps and rain-sensing wipers.

PEUGEOT’s PureTech 3-cylinder petrol engine technology delivers performance normally associated with larger-capacity engines, but with significantly improved fuel economy. It’s the result of innovative engineering which combines reduced overall weight with the efficiency of direct fuel injection. That means maximum enjoyment behind the wheel, whether drivers are around town or out on the open road.

The 308 Sportium model is available with a choice of three versions; 1.2-litre PureTech 110, a 1.2-litre PureTech 130 and 1.2-litre PureTech 130 with six-speed automatic transmission. Each has PEUGEOT’s innovative Stop & Start technology fitted as standard, allowing for reduced fuel consumption and environmental impact. Emissions are 105g/km, 107g/km and 114g/km respectively.

Prices begin at £17,445 on-the-road, and the Sportium is currently available on the PEUGEOT Passport personal lease finance agreement for just £209 per month with deposition contribution and viewable at 

www.peugeot.co.uk with the ability to view and configure.

New production line opened to meet demand of PureTech

To meet buoyant market demand for the EB Turbocharged PureTech three-cylinder petrol engine that powers an expanding range of products, PSA Peugeot Citroën has assigned a new production line at its facility at the Trémery plant in north-eastern France.

The modular, high-performance, turbocharged three-cylinder engine, which is fitted on the Peugeot 208, 308, 2008 and 3008, reduces fuel consumption and CO₂ emissions by an average 18% compared with the naturally aspirated 1.6-litre EP THP Prince engine, already the market’s top performer.

More generally, PSA Peugeot Citroën leads the European market on the CO₂ front, with the lowest CAFE (Corporate Average Fuel Emissions) of all with 110.3g/km in 2014. The Group has leveraged its engineering expertise to push fuel consumption down to as low as 70.6mpg (CO₂ at 95g/km) for the EB Turbo PureTech 3-cylinder petrol engine.

The Trémery plant reached a milestone in January 2015 by producing its 40millionth engine and the Trémery-Metz industrial facility recently became the Group's leading mechanical components plant by manufacturing 1,577,000 engines and 893,000 gearboxes in 2014.

Peugeot enhances already stunning 308 range with two new models.

With excitement building following the debut of the performance-oriented 308 GT at the Paris Motor Show, PEUGEOT has announced full details of two new models that will further enhance the range’s appeal.

The 308 GT Line capitalises on the sporting character of the GT and is available on a wide range of PureTech, HDi and BlueHDi powertrains. Meanwhile, the 308 Sportium is a new special edition model for retail customers and features PEUGEOT’s ultra-efficient three-cylinder petrol engine. Both models will bring new buyers to the versatile and practical 308, the reigning European Car of the Year 2014.

PEUGEOT 308 GT Line

Introduced in both hatchback and SW body style, the GT Line offers customers the sporting character of the 308 GT matched to one of five powertrain options. In the range it sits between Allure and GT and builds on the Allure’s strong standard specification list. Additional exterior equipment includes 18-inch ‘Diamant’ alloy wheels, twin exhausts with black laquered rear diffusor and tinted rear side windows.

Inside, the 308 GT Line features half-Alcantara sports seats with red stitching, plus a driver and front passenger lumbar adjustment with massage function. A ‘GT style’ leather steering wheel with red stitching and ‘GT style’ carpet mats are also included, along with aluminium style pedals and door sill protectors.

Within the 308 range, the GT Line replaces Feline trim which will be deleted. Prices start at £21,345 on the road.

PEUGEOT 308 Sportium

Introduced as a retail special edition and positioned between the 308 Access and Active trim levels, the PEUGEOT 308 Sportium is about promoting the benefits of the Brand’s 1.2-litre PureTech three-cylinder petrol engine.

With emissions as low as 105g/km thanks to exceptional efficiency and advanced stop/start engine technology, the PureTech unit is available in either 110hp or 130hp power outputs. State-of-the-art refinement means it’s a smooth-running performer that’s equally at home on city streets or motorways.

Sportium models are based on Access trim, so already come with a high level of specification including DAB digital radio, air-conditioning and cruise control with a speed limiter. In addition, standard kit includes 16-inch ‘Diamond’ alloy wheels, driver’s lumbar support, rear parking sensors, leather steering wheel, leather gearstick gaiter, plus automatic headlamps and wipers.

Sportium is only available on the 308 hatchback, and with a choice of five-speed or six-speed manual and six-speed automatic transmissions. Prices begin at £17,345 on the road.