Nathaniel Cars, known locally in Bridgend as the ‘House of Cars’, is the latest dealer to join the MG franchise. The Wales based family-run garage, which was established by Wayne Griffiths 35 years ago, is now run by him and his son Nathan.
With a strong local presence, the company will be a great addition to MG’s growing dealer network when it goes live next week (1st October). Both Wayne and Nathan Griffiths are very excited to be adding MG to their existing three franchises.
Nathan said: “We can’t wait to start selling MGs. We think the model range offers exceptional value for money and has a huge potential. It’s also great to be selling such an iconic British brand; something I’m sure our customers will feel a sense of pride in too.”
“We’re really excited about the range and love the MG3 because you’re getting so much for a car. There are so many different combinations and we think our customers are going to enjoy playing around with the options available.”
Nathaniel Cars currently sells around 1,200 units a year through its other franchises. The company’s ethos is all about putting the customer first. They offer a children’s play area to keep the kids entertained while parents browse, a specialist new parts sales counter is available for any technical queries and there is also a service and MOT centre on site.
Matthew Cheyne, Head of Sales and Marketing for MG, said: “We’re really pleased to welcome Nathaniel Cars to our dealer network. We have been looking, and continue to look, for family-run companies like Nathaniels as they are often well known in their area at the grass roots level and are not afraid to get out into their local community to put the product in front of customers.
“We look forward to a long and prosperous relationship with Nathaniel Cars.”
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