- Infiniti Q70L Bespoke Edition revealed with concept-car inspired interior
- Q80 Inspiration and Q60 Concept vehicles also make China premieres
- Infiniti design, plus Global and China growth, highlighted
Infiniti this week took the covers off its Infiniti Q70L Bespoke Edition at Auto Shanghai 2015, showcasing its concept car-inspired interior for the first time in front of the predominantly Chinese crowd.
The special version of the production Q70L, with a 5.9-inch (150 mm) longer wheelbase, features four luxurious seats wrapped in rich white quilted leather.
This exploration is meant to fill the gap between the current interiors in production cars and luscious interiors of Infiniti's concept cars.
Shaped by meticulous craftsmanship and three-dimensional textures, the cabin of the Q70L Bespoke Edition has been transformed into a cossetting space, hinting at how the artistry of Infiniti's concept cars can become reality.
The production model of the Infiniti Q70, and two more Infiniti concepts – the Q80 Inspiration and Q60 Concept – were also making Auto Shanghai debuts.
The four-door Q80 Inspiration is designed to shake up the status quo among large premium sedans with its convention-defying body styling and daring proportions, while the angular exterior of the two-door Q60 Concept is a boldly designed precursor to a premium sports coupe to be produced in 2016.
"Today's display reinforces Infiniti's distinctive design language of power and artistry, with the Q70L translating that seamlessly into an interior treatment," said Roland Krueger, president Infiniti Motor Company. "Our growing product portfolio is continuing to be inspired by our progressive design language as Infiniti further enhances its distinctive presence in the premium world."
Infiniti's global sales increased by 13.5 percent in 2014, with 186,200 vehicles sold. In the first quarter of 2015, the automaker recorded its best ever quarter of sales worldwide: 52,000 cars sold representing a year-on-year increase of 12 percent.
During the same quarter, sales in China increased by 28.3 percent year-on-year, highlighting the growing importance of the market in Infiniti's ambitious global business plan.
Building on recent investment, the next few years will see Infiniti's manufacturing footprint continue to expand to five countries on three continents, and its global dealer network by the end of 2016 will grow by a third from the current 490 worldwide Infiniti Centers.
