Purpose

I will try my best to provide detailed info on various cars and what is like to live with them, I have already produced a few for Jaguar-car-forums, I will do my best to be unbiased, but it will be hard for some cars. I will re-produce press releases and copy from other motoring news.

Thursday, 8 September 2016

America's luxury brand, Cadillac, continues to grow with new models and better technology

  • SALES SURGE MORE THAN 20 PERCENT FOR THE SECOND CONSECUTIVE MONTH
Cadillac sold 28,228 new vehicles globally in August, an increase of 23.7 percent. August marked the second consecutive month in which Cadillac global growth exceeded 20 percent, driven by the new XT5 crossover.
In August, Cadillac’s U.S. sales rose 3.9 percent, while sales in China soared 93.4 percent. Year to date, Cadillac global sales are up 4.5 percent.

The new XT5 sold 8,523 units in August, the most since its launch this past spring. Sales of Cadillac’s sporty ATS sedan and coupe models grew 18.4 percent globally. The XTS sedan registered a 52.9 percent increase.
In the U.S., the brand experienced volume growth while continuing to earn a premium position in the marketplace. Cadillac average transaction prices topped $53,000 per unit (according to J.D. Power Information Network), the highest among full-line luxury brands.
“We are seeing consistent progress on our mission to grow global volume while simultaneously building brand prestige,” said Cadillac President Johan de Nysschen. “Product substance is the foundation of our disciplined approach to global expansion.”
Cadillac sales in key regions appear in the table below. 
GLOBAL SALES BY PRODUCT LINE

Aug-16
Aug-15
% Change
YTD-16
YTD-15
% Change
ATS
6,046
5,107
18.4
36,987
37,808
(2.2)
CTS
1,722
1,990
(13.5)
12,715
14,974
(15.1)
ELR
6
46
(87)
528
728
(27.5)
XTS
4,831
3,159
52.9
33,179
30,828
7.6
CT6
1,870
0
NEW
6,695
0
NEW
SRX
1,704
9,051
(81.2)
36,678
63,746
(42.5)
XT5
8,523
0
NEW
19,51128,013
0
NEW
Escalade
3,526
3,457
2
27,393
26,311
4.1
Other
0
1
 -
0
15
-
Total
28,228
22,811
23.7
182,188
174,410
4.5
SALES BY COUNTRY

Aug-16
Aug-15
 % Change
YTD-16
YTD-15
% Change
United States
16,346
15.738
3.9
103,918
110,791
(6.2)
China*
9,914
5,126
93.4
64,489
49,186
31.1
Canada
1,160
1,240
(6.5)
7,487
7,760
(3.5)
Middle East
295
315
(6.3)
2,668
3,454
(22.8)
Mexico
157
117
34.2
1,127
1,111
1.4
EU** & Russia
138
113
22.1
1281
959
33.6
South Korea
147
90
63.3
601
488
23.2
ROW
71
72
(1.4)
617
661
(6.7)
Total
28,228
22,811
23.7
182,188
174,410
4.5