Purpose

I will try my best to provide detailed info on various cars and what is like to live with them, I have already produced a few for Jaguar-car-forums, I will do my best to be unbiased, but it will be hard for some cars. I will re-produce press releases and copy from other motoring news.

Monday, 25 July 2016

MG expands it's design team to cope with all the new models that will be coming out of China, Thailand and Longbridge.

A growing company with a growing product line-up calls for more designers to play their part in developing new models.
MG Motor UK’s design centre, based at Longbridge, Birmingham, has expanded and is continuing to expand its team of designers who play a key role in the MG models on the road of today and the future.

Director of Design, Anthony Williams-Kenny, is now back in the UK after being based in Shanghai for three years. Anthony will be focusing on MG Motor in the UK, as well as on a global level.
The expansion of the team has allowed the design centre to take on more work and to focus on continually improving the products as well as keeping up with trends.
The newest members of the team are Pierre Luigi Ferrari, exterior team lead, and Paul Matthew, interior team lead. Both Pierre and Paul will lead the two teams to design and develop new models as well as ensure that market trends are kept up with and the quality of the products designed is exceptional.
The digital model and clay model teams have expanded, almost doubling in size. Colleagues from China also often come to work in the studio, allowing the team to benefit from cultural influences and shared learning.
Carl Gotham, Chief Designer Advanced, said: “Whilst we have to remain tight-lipped about the products we’re working on, it is certainly an exciting time for MG as we look ahead to future models.
“By bringing in our new team members, we’ve gained incredible talent with a vast amount of experience that can ensure we keep on top of areas such as quality and interior.”
There are currently over 50 people permanently based in the design centre at Longbridge, Birmingham.