USA SALES AUGUST - MAZDA has a massive drop in sales for the month and YTD, I cant see them gaining this back.

Mazda North American Operations (MNAO) today reported August U.S. sales of 26,109 vehicles, representing a decrease of 12.8 percent versus last year. Year-to-date sales through August are 199,378 vehicles.

The Japanese brand that specialises in sedans, crossovers and the legendary MX5-Miata had a very bad month, the sedan sector saw the biggest hit, with the Mazda3 down a whopping 28.2% and the Mazda6 sown 25.8%.

The CX3, CX5 and CX9 all saw increases ranging from 5.8% to 113.8%, but those sales were nowhere near enough to buck the rest of the brand, which overall saw a decline on the month of 12.8%, the year to date figures were equally as poor with sales down 7.7%with the MX-5 Miata, CX3 and CX5 the only models to show a year to date sales increase.

With only four months of the year left, the disparity of sales is possibly too big to gain those lost sales back and produce a year end positive figure, but you never know, and everything can change very quickly in this market.

Key August sales notes:

• Sales of the Mazda CX-5 are up 5.8 percent YOY with 10,831 vehicles sold. This marks the carline‘s second month in a row with over 10,000 sold.
• The all-new Mazda CX-9 accounted for 1,863 of vehicles sold in the month of August, representing a YOY increase of 6.3 percent.
• Finishing its first full year of sales, year-to-date sales of the Mazda CX-3 sit at 12,493, with 1,492 vehicles sold in the month of August.
• Popularity of the i-ACTIV All-Wheel Drive system continues among CUV buyers, with 65 percent of buyers choosing the option. Total sales across Mazda‘s CX carlines remain strong with 13,967 sold in August.
• Mazda Motor de Mexico (MMdM) reported August sales of 4,486 vehicles, down 2 percent versus August of last year.